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Look out, everybody! Shiny red discs from outer space are trying to take over our food! And when they’re not doing that, they’re dreaming up plays on words, like ‘berry good eating indeed’!! Run for your lives!
Fortune // Oct. 17, 2011
Sidebars from a feature package on business author Jim Collins.
Small items but fun to design, (usually) relying only on rule structures and typography to make it look elegant or interesting
Monthly automobile inventory catalog is designed to model clients branding. Content is extracting from client's inventory database and dynamically added to the InDesign templates.
For our 30th anniversary issue, we did a by the numbers theme. The paint by numbers, combined with customizing our logo, felt like it tied everything together nicely.
The opener to a featured artist profile in the arts section. While the rest of the issue already featured a Warhol and American Gothic homage, I resisted the temptation to do one here out of respect for the subject's serious personal story. Amazing photography courtesy of Richard Rossetto.
Okay, let’s recap. This recipe has a little bit of everything: some chunks of fish and chips; a few dollops of chow mein; one or two splashes of fruit salad; all served awkwardly and wastefully in half a pineapple. There’s also cornstarch. We’ve got an idea: if the Rupert Brand people give us a trip to Hawaii, we’ll try this dish.
Fortune // August 15, 2011
Gerald Loeb Award, Magazine
Society of American Business Editors & Writers Best in Business Award: Investigative
Min Editorial Award, Finalist: Investigative & Technical Article
Time Inc. Luce Award, Outstanding Story
Handy cast of characters list for large investigative report into the drug giant Pfizer.
So much to marvel at here: the archaic product, the sunny ad copy, the endearingly pointless bit of verse beside the can. But most of all Shelf Life loves the fact that steps one and two were actually illustrated, as if you could get the ‘freezing compartment’ procedure wrong, or screw up opening the can.