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Redesigned Lithonia Lighting's 800-page annual product catalog. The new design template was designed to hook into their PIMS (Product Information Management System) and dynamically extract image and copy data. All space usage was built to be flexible to accommodate different copy lengths and product sizes.
Editorial design for iDriver magazine, a custom publication tailored for auto dealers. For more information contact Ready Media Pro (www.readymediapro.com)
Our annual Hot Issue
Team included:
photographer: Fred Lopez
photoshop: Josh Clark
designer: Steve Codrero
....and that someone is Judy Latham. Continuing on with the reversible foods idea – who knew this genre is called ‘Dilly’? – here we find inside-out hot dogs. Call us hard to please, but who wants to hold a cold pickle instead of a warm hot dog bun?
This opener to a profile in the arts section features an American Gothic homage inspired by the couple. Added bonus: I wrote this story too!
Magazine Design, Brand Identity, Brand Collateral Brochure, Web Design
MAP Magazine’s readers are affluent, sophisticated consumers with a passion for music, the arts, fashion, cuisine and everything that is design. They also enjoy the finer things in life. MAP is the ideal platform to promote your business and reach your target audience.
MAP magazine differentiates itself with an innovative, unique graphic design and a flair for the artistic. MAP is a refreshing new publication with the perfect blend of art, music, design and luxury; brought together in a cool and classy way.
Logo, Brand, Identity, Editorial, Print, Layout, Miami
Redesigned Lithonia Lighting's 800-page annual product catalog. The new design template was designed to hook into their PIMS (Product Information Management System) and dynamically extract image and copy data. All space usage was built to be flexible to accommodate different copy lengths and product sizes.
Editorial design for iDriver magazine, a custom publication tailored for auto dealers. For more information contact Ready Media Pro (www.readymediapro.com)
Until Shelf Life goes on an actual Hawaiian holiday, we’ll have to settle for cooking up our own tropical meals. Let’s see – here’s a headscratcher: is there a native fruit or other ingredient that really says ‘Hawaii’? There must be something …
Brand Identity, Brand Collateral Brochure, Web Design, Magazine Design
MAP Magazine’s readers are affluent, sophisticated consumers with a passion for music, the arts, fashion, cuisine and everything that is design. They also enjoy the finer things in life. MAP is the ideal platform to promote your business and reach your target audience.
MAP magazine differentiates itself with an innovative, unique graphic design and a flair for the artistic. MAP is a refreshing new publication with the perfect blend of art, music, design and luxury; brought together in a cool and classy way.
Logo, Brand, Identity, Editorial, Print, Layout, Miami
Duchess Salad Dressing:
Lettuce Bowl Salad - We really, really hope we never stumble into a time warp and are transported to 1952, because then Shelf Life would have to follow such recipe suggestions as ‘stir in sufficient red food colouring to make bright red.’ We’d also have to figure out what the heck the mayo is doing masquerading as ‘salad dressing’.
Borden’s Mince Meat Swirlybuns - The buns look tasty, but they are never going to make Shelf Life feel as warm and tingly inside as the breathless ad copy: “You bake them high and good and golden with Fleischmann’s high rising Yeast” .
Redesigned Lithonia Lighting's 800-page annual product catalog. The new design template was designed to hook into their PIMS (Product Information Management System) and dynamically extract image and copy data. All space usage was built to be flexible to accommodate different copy lengths and product sizes.
Opening spread for a feature story about the Ocala CSI unit. Djamel E. Ramoul's wonderful photography was subtly enhanced with a dot mezzo for a high contrast, somewhat pulp crime story feel. And I can never resist a play on words in a headline.
:: Comments and/or criticism is welcomed ::
Redesigned Lithonia Lighting's 800-page annual product catalog. The new design template was designed to hook into their PIMS (Product Information Management System) and dynamically extract image and copy data. All space usage was built to be flexible to accommodate different copy lengths and product sizes.
Editorial design for iDriver magazine, a custom publication tailored for auto dealers. For more information contact Ready Media Pro (www.readymediapro.com)
A long forgotten money saver, ideal for today's nouveau hoboes. Shelf Life would probably try this concoction but we draw the line at canned corn.
IEEE Spectrum // June 2010
ABM Neal Award (finalist): Best Integrated Package
Part of a 50-page special report on the future of water and energy. Photographer Brad DeCecco shot on location in Australia to capture how life on farms, cities and mines are affected by the water crisis.
Had a real blast concepting/directing photography for this feature. Kudos to photographer, Fred Lopez for his fantastic work and to Josh Clark's photoshop skills.
This cover for this summer issue was the result of an idea from Kip Williams. He submitted 9 or 10 comps including the usual assortment of summery models you would expect to see. I admit, I considered it kind of a phone-it-in cover, but when I saw his idea for reflecting the logo in the sunglasses, I knew he had really hit on something! All I did was re-crop the image (zooming way in) for dramatic effect and finessed the logo a bit. I love being surprised like that. Great work, Kip!
Brand Identity, Brand Collateral Brochure, Web Design, Magazine Design
MAP Magazine’s readers are affluent, sophisticated consumers with a passion for music, the arts, fashion, cuisine and everything that is design. They also enjoy the finer things in life. MAP is the ideal platform to promote your business and reach your target audience.
MAP magazine differentiates itself with an innovative, unique graphic design and a flair for the artistic. MAP is a refreshing new publication with the perfect blend of art, music, design and luxury; brought together in a cool and classy way.
Logo, Brand, Identity, Editorial, Print, Layout, Miami
Business to business wholesale catalog design for Royal Designs, Inc., a manufacture of high-end lamp shades and home decor products.