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Had a real blast concepting/directing photography for this feature. Kudos to photographer, Fred Lopez for his fantastic work and to Josh Clark's photoshop skills.
Put Rich Old Time Flavour In New Style Desserts With Del Monte Raisins – Yet another ad that messes with our minds, where ‘inside’ and ‘outside’ become an Inception-style hall of mirrors. Er, scratch that: we were exaggerating. What we have here is a hollowed-out cupcake with some raisins extruded from the top.
Editorial Design for Designer Dream Homes Presents Designer's Best-Selling Home Plans Magazine
Editorial Design for Designer Dream Homes Presents Designer's Best-Selling Home Plans Magazine
IEEE Spectrum // March 2009
Lürzer's Archive Special -- 200 Best Illustrators Worldwide 09/10
AMP Excel Award (Silver): Feature Story Design
I designed this feature on silly real-life patents. Illustrator Josh McKible (mckibillo) did an excellent job visualizing a ridiculous patent on "Methods of Exercising a Cat."
Armour Corned Beef Hash: Pantry Shelf Meals - Another common trait of the domestic male, circa 1960 – when women bring the food, small musical notes fly out of men's heads.
Had a real blast concepting/directing photography for this feature. Kudos to photographer, Fred Lopez for his fantastic work and to Josh Clark's photoshop skills.
Heinz Vinegar Pickled Eggs - Ah, the lost art of making pickled eggs. Like pipe cleaner crafts and public hangings, some things should be allowed to die out.
Hellman’s Butterfly Gelatin Salad -
Shelf Life would love to know how many people actually made this flighty recipe. We like to think there was an incident in someone’s kitchen - perhaps this butterfly got tossed out a window and soared over the rooftops, a chunk of mayo and Jello longing to be free.
Sample inside news pages created for the redesign of Hispanic Business magazine. These illustrate that you can create an inviting, informative page for content where you don't have a lot of obvious photo or illustrative resources.
For a blog entry showing the before-and-after remakes of this page, and describing the philosophy behind the makeover, visit this blog post: ronreason.com/designwithreason/2011/01/19/magazine-redesi...
Prime Choice Steak Sauce: Introducing the Choice Hors D’Oeuvre Meatball Yummies - O ugly meatballs, we feel your pain. You probably looked grim and gloopy to begin with, and then an unfeeling photographer came along and made you look even more dire. But, O ugly meatballs, we think you’re pretty on the inside.
Opener for a story about a growing prescription pill epidemic. I really enjoy the simplicity of a spread like this. Also, working on photo illustrations provides such a nice break from my normal responsibilities.
Boutique Chic is a clothes store for women in Greenock 20 mins from Glasgow, this is a live brief but will also be submitted for my Major Negotiated as part of my course.
The client wanted a sophisticated stylish logo that would show class but not appear too expensive, then i was asked to do promotional to show the new summer clothes had arrived instore.
Model: Nikki-Marie Turner
Photography - Lianne Donkersly
Art Direction - Stephen Kay