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Editorial design for Golf Georgia magazine, the official publication for the Georgia State Golf Foundation
Editorial design for Golf Georgia magazine, the official publication for the Georgia State Golf Foundation
300-page marketing catalog for Flatwire, a Southwire brand featuring highlights from all Flatwire media presence including radio & television spots, print & web articles and awards. Workflow required large amounts of OCR, web archive mining, content tagging and automatic content placement via scripting.
Velveeta Cheese Strata - Shelf Life is fascinated by this fact: two ounces of Velveeta provides 3 times as much phosphorus as an 8 oz. glass of milk. Phosphorus - who knew?
Lipton's - Once You’ve Tried Lipton California Dip - Is it our imagination, or does every single dish in this ad feature near-identical blobs of onion and sour cream dip? No worries. Shelf Life loves mucky mash-ups like these – we’ll stay for this particular party.
Mazola Salad Oil: Barbequed Franks and Noodles - This week’s theme is: new frontiers! Shelf Life hasn’t encountered wieners and noodles before … and we’ll probably leave things that way.
Campbell’s Tomato Soup - Fire the food stylist! - Because at first glance we shouldn’t think ‘Purina’ …
Carnation Milk: Here Again .. That Carnation Velvet Blend - Tuna in evaporated milk, plopped in noodle nests. Eat with a spoon, or with the fingers, or just deposit on tree branch and run away?
Cheez Whiz ‘Em: Turn Vegetables Into A Treat - The hot messes continue – with piping Cheez Whiz over onions. We notice that Mom doesn’t seem to be in the picture; perhaps she turned herself in to the local food authorities.
Editorial design for Golf Georgia magazine, the official publication for the Georgia State Golf Foundation
(Making do with tight space)
Editorial design for Golf Georgia magazine, the official publication for the Georgia State Golf Foundation
Opening spread for a story about the people who control water in the state of Florida. Their offices wouldn't agree to a photo shoot and would only provide us with standard Sears portrait style PR shots. We used them to create this Sopranos inspired group shot.
Editorial Design (magazine design) for Army Family 101 magazine, the family magazine of Fort Campbell, home of the 101st Airborne.
Fortune // August 15, 2011
Gerald Loeb Award, Magazine
Society of American Business Editors & Writers Best in Business Award: Investigative
Min Editorial Award, Finalist: Investigative & Technical Article
Time Inc. Luce Award, Outstanding Story
Alternate, unused opener for investigative report on the drama unfolding inside the drug giant Pfizer. Pill shot by Dan Saelinger.
Editorial Design (magazine design) for Army Family 101 magazine, the family magazine of Fort Campbell, home of the 101st Airborne.
Editorial design for Golf Georgia magazine, the official publication for the Georgia State Golf Foundation. (keeping it simple)
Note to self: must Google ‘famous cooking authority’ Alice Bradley, whose1921 recipe book offers a 'pleasing variety' and who formally refers to walnuts as 'walnut meats'. One thing's for sure: she's classier than we are.
Fortune // May 20, 2013
SPD Merit Award, Photography: Feature -- Still-Life (Pub 49)
Photo by Dan Saelinger
We’re down with the Margene caramel apples, and the pie crust looks fine, but for the life of us Shelf Life can’t figure out the Nippy Mustard Spread Quick Trick. Call us crazy, but why actually mix the mustard and marge – wouldn’t it be logical to spread one on each sandwich slice? And why are the peas ‘Parisienne?’
Editorial design for iDriver magazine, a custom publication tailored for auto dealers. For more information contact Ready Media Pro (www.readymediapro.com)
Editorial Design (magazine design) for Army Family 101 magazine, the family magazine of Fort Campbell, home of the 101st Airborne.
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Text heavy, 1 page feature design.
Kraft Was On The Table - In this ad from a 1971 issue of Seventeen magazine, nothing says France like Kraft products, eg. marshmallows, salad dressing, and cheese. Note kooky, unthreatening hippie kids and modern art spoof.
Editorial Design (magazine design) for Army Family 101 magazine, the family magazine of Fort Campbell, home of the 101st Airborne.
Miracle Whip Limelight Chicken En Gelée - Did you know that while gazing at this ad Michael Crichton got the idea for Jurassic Park? Okay, that’s not true. But it could be.
Editorial Design (magazine design) for Army Family 101 magazine, the family magazine of Fort Campbell, home of the 101st Airborne.
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Cover image is typically a local image of various families or family activities. Our goal was to redesign the logo and create a simple cover design which can house the busy cover artwork and logos of organizations endorsed by Army Family 101.