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What can I really say about [Colleen Wainwright](http://communicatrix.com)? She's sassy, funny and insightful. And, the strange circuitous trip she's taken to arrive on the scene as a content strategist and speaker made this an easy interview to have. Our careers have been scarily similar at various points, and overall I think she's one of my [karass](http://en.wikipedia.org/wiki/Bokononism).
Come hear tales of dancing bears around cereal, commercial acting, content strategy, Battledecks and the awesome feeling one gets when seeing someone's "lights go on."
And, yes, apparently I find lots of things *interesting.* An awful linguistic tic that I'm working to squash.
## Show Notes: ##
- [Peter Principle](http://en.wikipedia.org/wiki/Peter_Principle)
- [Fowler Toyota - Chainsaw Murderer](http://www.youtube.com/watch?v=lc5IkkXyupY)
- [WTF With Marc Maron](http://wtfpod.com)
Watch this video on Vimeo. Video created by Jeremy Fuksa.
Making your content influential involves many abstract concepts. This workshop brought them to life with examples.
The first draft of the Content Strategy Community of Practice Charter included agreed-upon definitions of what content strategy is, the value of the CoP to the company and clients, and a list of practice functions.
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...
Photo from Dallas Content Strategy (CS) meeting . For additional photos from the event see: DallasCS Flickr photo set July 2012.
Picture by Grant Wickes principal of Wickpoint Management Services and VP Businss Development Wasp Barcode Technologies.
Photo (cc). If using photo, please credit: Photo courtesy Grant Wickes.
In picture:
#csdallas
Charting a path to sustainable growth starts with tracking the progressive growth stages of content strategy maturity, from no content strategy to infused content strategy.
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...
The five phases of the Content Lifecycle help to establish a systematic approach to content that supports changes in business goals or user needs.
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...
This Venn diagram is useful for visualizing the tasks of front-end and back-end content strategists, showing where they are different and where they overlap.
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...
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021915 Slow Food Media Team Dinner Meeting HERO
1710
HTML5 APIs Will Change the Web… And Your Designs
Jen Simmons, Designer
For the last twenty years, we have been creating websites from inside of a certain set of constraints—inside the limits of the technology that runs the web. We became so used to those constraints, we stopped thinking about them. But HTML5 changes many of these limits. The new HTML specs define a lot more than markup—there’s a lot about databases, communication protocols, and how websites & browsers talk to each other. It’s radical stuff that will redefine the creature formerly known as the “web page.” In this talk, Jen will walk us through the new possibilities created by HTML5’s APIs and how they will shape the web of the future.
Colleen explains how Summer's Eve misapplied the principal of identification to their content. The result? Accusations of stereotyping.
Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.
New York: Rosenfeld
rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...