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UPDATED SERVICE ADVISORY - EAST RIVER FERRY CAPACITY LIMITS - PLEASE CLICK HERE TO READ.

 

Relax. We'll Get You There.

Content Strategy workshop in Portland, OR on 8 October 2011.

But he's learning.

 

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A gift for my friend Kristina who wrote the book on the subject.

 

Feel better soon!

Morning Vibes ☕✨

Sundays are for slow mornings, good coffee, and fresh inspiration!

 

Meet Tonny Froyen – storyteller, influencer, and creator making an impact. Watch his work here: www.youtube.com/@tonnyfroyen 🎥💡

 

#SundayFeels #MorningVibes #CreativeJourney #ContentStrategy #CreatorLife #SocialMediaMarketing #VisualContent #MotivationDaily #InspiringCreators #DreamChasers #HustleSmart #OnlineGrowth #CreativeCommunity #BrandGrowth #SelfMade #PositiveVibesOnly #EntrepreneurLife #BuildYourBrand #SocialMediaStrategy #PersonalDevelopment #GoForIt #CoffeeAndContent #CreateYourLife

Taken for JMU Technology & Design by Rachel Crowe. All rights reserved. No usage without permission.

www.intersectionconsulting.comThis visual was inspired by Newt Barrett at Content Marketing Today

Taken for JMU Technology & Design by Rachel Crowe. All rights reserved. No usage without permission.

Taken for JMU Technology & Design by Rachel Crowe. All rights reserved. No usage without permission.

Photo © Sean Tubridy

Taken for JMU Technology & Design by Rachel Crowe. All rights reserved. No usage without permission.

Perhaps an all too simplistic diagram for such a complex subject. But there is a definite balance to strike when considering the layout of a web page in relation to the users and the client's wants and needs. The purpose of the page will obviously influence this but its something that is a constant struggle and getting it right results in conversions, and increased user interaction.

Altimeter Group has identified the following enterprise models for governing the orchestration of content within organizations to ensure that content is created in harmony.

 

Taken for JMU Technology & Design by Rachel Crowe. All rights reserved. No usage without permission.

Chief instigator of the content strategy revival: delightful storyteller and marvelous author Kristina Halvorson of Minneapolis at An Event Apart.

Josh is an amazing and hilarious gentleman. He makes the journey from Australia to New York fairly frequently—although not frequently enough to suit me!

 

Keko, a Moroccan hole-in-the-wall serving great coffees and breakfast all day, is a gem and staple of the neighborhood. It was cool and offbeat two decades ago—long before the neighborhood was anything but a slummy transitional quarter for second-rate and failing businesses.

 

Taken for JMU Technology & Design by Rachel Crowe. All rights reserved. No usage without permission.

The well-trodden paths towards content strategy.

Photo © Sean Tubridy

Photo © Sean Tubridy

www.intersectionconsulting.com“Content is King” has become a common expression in marketing circles – so when I came across Chris Brogan’s Content is Not King blog post, it really resonated with me.

 

We may discount (or forget) the importance of our part of the engagement process. Building a community takes smarts, guts and passion…you need to put yourself out there. Your content comes alive through this process…not the other way around.

All the stakeholders involved in delivery of content strategy and how they are linked.

All the stakeholders involved in delivery of content strategy and how they are linked.

Photo © Sean Tubridy

All the stakeholders involved in delivery of content strategy and how they are linked.

All the stakeholders involved in delivery of content strategy and how they are linked.

Photo © Sean Tubridy

Wachter-Boettcher, Sara. 2012. Content Everywhere. New York: Rosenfeld Media. rosenfeldmedia.com/books/content-everywhere/

Marie Dunbar, Natalie, 2022. From Solo to Scaled: Building a Sustainable Content Strategy Practice.

New York: Rosenfeld

rosenfeldmedia.com/books/from-solo-to-scaled-building-a-s...

The content strategists relationship to the target users, subject matter experts and client team.

From Altimeter Group report "Defining and Mapping the Native Advertising Landscape," by Rebecca Lieb. Download the report at: www.altimetergroup.com/research/reports.

Sketchnote about the 4th week lessons of Content Strategy for Professional MOOC on Coursera

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