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Installation produced by SOFTlab for the Creators Project | New York 2011.

 

Photo: Alan Tansey

SOFTlab collobaroted with NOOKA on the design of a custom display piece for their products. Fabrication by Tietz-Baccon

 

Photos: NOOKA

SOFTlab collobaroted with NOOKA on the design of a custom display piece for their products. Fabrication by Tietz-Baccon

 

Photos: Alan Tansey

BOFFO Building Fashion 2011

 

Photo: Alan Tansey

BOFFO Building Fashion 2011

 

Photo: Alan Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

SOFTlab designed a screen wall and custom lighting for Blue Marlin Design NY

 

Photo: Alan Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

BOFFO Building Fashion 2011

 

Photo: Alan Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

Installation produced by SOFTlab for the Creators Project | New York 2011.

 

Photo: Alan Tansey

SOFTlab is featured in Day Trip. A limited run publication distributed to Wieden+Kennedy offices and clients. Designed, currated, and published by our friends at Attack.

Installation @ the Elga Wimmer Gallery for the Business of Aura curated by Kelsey Harrington.

Installation produced by SOFTlab for the Creators Project | New York 2011.

 

Photo: Alan Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

Installation designed and produced by SOFTlab for system:system

 

Photo: Alan R Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

SOFTlab collobaroted with NOOKA on the design of a custom display piece for their products. Fabrication by Tietz-Baccon

 

Photos: Alan Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

SOFTlab collobaroted with NOOKA on the design of a custom display piece for their products. Fabrication by Tietz-Baccon

 

Photos: NOOKA

Installation designed and produced by SOFTlab for system:system

 

Photo: Alan R Tansey

SOFTlab collobaroted with NOOKA on the design of a custom display piece for their products. Fabrication by Tietz-Baccon

 

Photos: Alan Tansey

SOFTlab produced a hanging installation for the entrance to School Nite, an exhibition of site-specific installations, performances, and discussions. The installation was curated by Nuit Blanche New York as part of Flash:Light 2011 along with the Festival of Ideas for the New City sponsored by the New Museum.

 

Photos: Alan Tansey

SOFTlab’s design, “Nova,” was selected as the winner of the second annual design competition hosted by the Flatiron/23rd Street Partnership and the Van Alen Institute in collaboration with DOT Art, to choose a work for the season’s Holiday Installation. Located within the Flatiron North Public Plaza at 23rd Street and Broadway, the structure will be on display from November 18th through January 6th, 2016 in conjunction with free festive community programming presented by the Flatiron/23rd Street Partnership. The installation is comprised of seven viewing cones, fabricated out of aluminum, 3M Scotchlife Reflective Material, 3M Dichroic film and LED lights, that spectators can use to admire the surrounding landmarks and sky through a distorted, unexpected way. Shaped in the form of a star, the design pays homage to the stars importance throughout history when it was used to navigate the land and sea and as a special symbol of the holidays, guiding pilgrimages to holy sites. “Nova” will serve as the areas very own North Star as it remains a fixed, recognizable landmark while the bustle of holiday traffic steadily circulates around it.

 

NYCDOT Art Program, Arterventions

“Nova” by SOFTlab

In partnership with the Flatiron/23rd Street Partnership

Flatiron Plaza, Broadway and 23rd Street, Manhattan

www.nyc.gov/dotart

www.flatirondistrict.nyc

www.softlabnyc.com

 

SOFTlab produced a hanging installation for the entrance to School Nite, an exhibition of site-specific installations, performances, and discussions. The installation was curated by Nuit Blanche New York as part of Flash:Light 2011 along with the Festival of Ideas for the New City sponsored by the New Museum.

 

Photos: Alan Tansey

SOFTlab collobaroted with NOOKA on the design of a custom display piece for their products. Fabrication by Tietz-Baccon

 

Photos: Alan Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

Installation @ the Elga Wimmer Gallery for the Business of Aura curated by Kelsey Harrington.

SOFTlab designed a screen wall and custom lighting for Blue Marlin Design NY

 

Photo: Alan Tansey

Projection by SOFTlab on the New Museum. Curated and Produced by Nuit Blanche for Flash:Light May 7th, 2011

Installation produced by SOFTlab for the Creators Project | New York 2011.

 

Photo: Alan Tansey

SOFTlab produced a hanging installation for the entrance to School Nite, an exhibition of site-specific installations, performances, and discussions. The installation was curated by Nuit Blanche New York as part of Flash:Light 2011 along with the Festival of Ideas for the New City sponsored by the New Museum.

 

Photos: Alan Tansey

Digital Images created by SOFTlab for Stiletto Magazine's Utopies Issue

Installation for the Business of Aura show @ Elga Wimmer Gallery

526 West 26th St. NYC #310

August 12 – September 18, 2010

 

Curated by Kelsey Harrington

SOFTlab is featured in Day Trip. A limited run publication distributed to Wieden+Kennedy offices and clients. Designed, currated, and published by our friends at Attack.

Installation designed and produced by SOFTlab for system:system

 

Photo: Alan R Tansey

Site specific installation designed and produced by SOFTlab for the Frankfurter Kunstverein.

 

Group Exhibit:

abstrakt Abstrakt

The Systemized World

 

Curated by:

Marius Watz & Eno Henze

 

Photo: Marius Watz

Installation designed and produced by SOFTlab for system:system

 

Photo: Alan R Tansey

SOFTlab produced a hanging installation for the entrance to School Nite, an exhibition of site-specific installations, performances, and discussions. The installation was curated by Nuit Blanche New York as part of Flash:Light 2011 along with the Festival of Ideas for the New City sponsored by the New Museum.

 

Photos: Alan Tansey

SOFTlab is featured in Design360°

Installation produced by SOFTlab for the Creators Project | New York 2011.

 

Photo: Alan Tansey

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