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CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
Global Social CRM community made history by participating in a worldwide event (16 countries) via TelePresence out of 3 locations: Santa Clara, CA; Washington, DC and New York, NY; via WebEx, Livestreaming video, Twitter and Wave.
(cc) Shashi Bellamkonda www.shashi.name Social Media Swami Network Solutions Please credit as above if using this picture
A few images from the wonderful photo charter at the Southern California Railway Museum in Perris, California on May 2. A big thank you to Pete Lerro, the SCRM, all the reenactors and all the other involved that made this a great event.
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
Registration:
www.meetup.com/CIO-IT-Executives/calendar/12233921/
More information
Social Media has been around for some time, and lots of businesses are using it both for internal and external collaboration with employees, customers, and partners. They are realizing, little by little, that without a strategy the usefulness of the channels and tools is limited, and the calculated ROI are slowly disappearing as the cracks begin to show around the foundation of the business intent. The use of Enterprise 2.0 for internal social strategies and Social CRM for external social work has shown promise – but stops short of being a complete business solution. c
Top executives from Bay Area will tackle this subject at the upcoming event.
Our distinguished panel:
Dr. Volker G. Hildebrand - VP CRM Product Management, SAP
Volker Hildebrand is Vice President of CRM Product Management at SAP. He has global responsibility for go-to-market, business development and product strategy for the CRM product line. He has been with SAP for eleven years, building momentum in CRM and E-Commerce in various roles and leadership positions in sales, marketing and product management. Volker was instrumental in building a successful CRM sales team at SAP Germany when he joined in 1998. In 2000 he took over responsibility for SAP’s Internet Sales product and later joined SAP Markets to lead the product management team in Palo Alto. In 2002 Volker joined the CRM group driving success for the e-commerce product and later CRM partner channel management and CRM sales. An innovative and forward thinking executive he led the efforts to build SAP’s first java business application, the first Web-based user interface, and the first portal-based business application. He also initiated SAP’s entry in the PRM market. Under his helm SAP became a leader in Gartner’s B2B E-Commerce Magic Quadrant and market leader in CRM based on market share.
Mitch Lieberman, VP Strategy, SugarCRM
Mr. Lieberman is a senior software industry veteran whose career spans 15 years with experience in software architecture, management and a broad spectrum of transactional business applications. Building on his career experiences in product management, system architecture, implementation services and technical sales leadership, Mr. Lieberman is able to offer a unique perspective in the current technological landscape; such as Software as a Service (Saas), open source strategy as well as the up-and-coming Cloud Computing deployment alternatives. Mitch has spent the past 10 years focusing on CRM initiatives across many industries, and the past 3 years with SugarCRM.
Kira Wampler, Online Engagement Leader, Small Business Group, Intuit
From the beginning of her career, Kira Wampler has been passionately dedicated to customers. She had to given that her first job out of college was co-founder and president of her own company. She learned quickly that if you don’t serve your customers, you don’t eat! Nearly fifteen years later, Kira continues to bring her passion for customers to life at Intuit by driving community, social media and online engagement efforts that small business owners succeed. Prior to her current role, Kira helped launch Intuit’s community for budding entrepreneurs and developed Intuit’s Small Business Group’s policies, strategy and testing efforts around Word of Mouth Marketing. Kira received her MBA from Duke University’s Fuqua School of Business and can be found on the social web on Twitter @kirasw.
Moderator: Esteban Kolsky, Principal & Founder, ThinkJar
Esteban Kolsky is the Founder and Principal of ThinkJar LLC, a research and consulting organization focused on multi-channel Experience Management. He currently helps clients determine how to design, implement, and manage better experiences for communities and customers across all channels, including the new media and social channels. He also conducts research on SCRM and Communiities, which is distributed through his blog “CRM Intelligence and Strategies”.
Esteban has over 22 years of experience in the Customer Service and CRM space, spending more than ten of those years working as a consultant and advisor to some of the largest global organizations on their strategies for Customer Service, CRM and Experience Management. He also spent eight years at Gartner as an analyst writing about the future of CRM and CEM, including coining the concepts for Enterprise Feedback Management and Collaborative Customer Service, two of the hottest trends in social media.
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
SC Railroad Museum in Winnsboro SC. I was able to snag a round-trip to the nearby granite quarry. (Of course, my job was to offer some interesting botany tidbits along the way.) Here, Roger Stroup explains some of the details of the history of the railroad, and the mining operation.
At this point, we are traveling through the Greenbrier Cut. You can see on the rocks where they drilled in to set explosive charges.
May you see costuming - www.facebook.com/mayyouseecostumes
May you see costuming - www.instagram.com/may_you_see/
Orange Empire Railway Museum. Southern California Railway Museum. Photographer: Scott Page. Los Angeles Railways. Los Angeles Transit Lines
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
Orange Empire Railway Museum. Southern California Railway Museum. Photographer: Scott Page. Pacific Electric.
Orange Empire Railway Museum. Southern California Railway Museum. Photographer: Scott Page. Pacific Electric
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
I believe this is the 'money shot' location for this building. The purpose of a courtyard so close to the corner of the building? I'm not entirely sure.
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
Orange Empire Railway Museum. Southern California Railway Museum. Photographer: Scott Page. Pacific Electric
Orange Empire Railway Museum. Southern California Railway Museum. Photographer: Scott Page. Pacific Electric
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
Learning socially has many perspectives. I have tried to capture a few of them in this mind map. This mindmap is a personal note from various stuff I have been reading on the web.
CRM MANAGER, CRM MANAGEMENT, SCRM, Social customer relationship managment, customer relationship managment, hayley vallejo, [www.hayley-vallejo.com]
Example of how integrated marketing approach could be used across offline, online and new social media marketing channels to create max buzz around the "Event". Part of the presentation by Tatyana Kanzaveli at Silicon Valley meetup on how integrated marketing methodology could be used for sales and business development.
Overview of major categories of new social media channels will be provided along with each channel's characteristics, challengies and strategies.
itexec.meetup.com/32/calendar/8316442/
Comment on this talk:
“ Tatyana was awesome! Great interaction with the group, as well. ”
Doug McDavid
Business Architect -- Global Business Services and Almaden Research Center
IBM Academy of Technology ( www-306.ibm.com/ibm/academy/index.html )
Doug Mandelbrot in Second Life
( http:slurl.com/secondlife/Zeus/218/191/22 )
Board Member, New Media Consortium ( www.nmc.org/)
Blog: dougmcdavid.com/blog/
Social CRM & How it applies to the classic Sales Funnel. This rough sketch shows various stages social interactions go thro', before they really become paying transactions, and where the ROI monitoring has to happen. Made by www.crmit.com/