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October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
After seeing the last spread ("So what do you do?") it unfolds into a poster "Get a concept and ride it all the way to the Addys" with all sorts of thumbnail sketches of unused concepts and the like...
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Ad Fed Addy Awards call for entries 2002 (?)... Designed after the first proposed idea was killed for being too controversial for the co. donating printing.
This idea came out of the frustration of having to concept another CFE the night before the deadline — we wrote ideas on a legal pad and had the revelation: "why not make the whole poster an oversize legal pad sheet?" So we did just that, 22" x 34".
Spread with registration form and information.
YYCM (Youth Conference Ministries) commissioned Widgets & Stone to design their 2007 View book (describing the various conferences and camps they offer)... after having their identity redesigned by Metaleap in Atlanta.
Basing the concept of the view book on the new postage stamp-like logos and the idea of summer camp, road trips and traveling, Widgets & Stone proposed a design using actual life-size, collaged imagery for each spread.
The tabloid size mailer was printed with highly economical newsprint.
*Apologies for the low res image, it is all we have archived.
Design by Mark Cooley. Photography by Steve West.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
Spread about YCM in the lovable Waffle House style.
YCM (Youth Conference Ministries) commissioned Widgets & Stone to design their 2007 View book (describing the various conferences and camps they offer)... after having their identity redesigned by Metaleap in Atlanta.
Basing the concept of the view book on the new postage stamp-like logos and the idea of summer camp, road trips and traveling, Widgets & Stone proposed a design using actual life-size, collaged imagery for each spread.
The tabloid size mailer was printed with highly economical newsprint.
*Apologies for the low res image, it is all we have archived.
Design by Joseph Shipp. Photography by Steve West.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
Coffee sleeves advertising the event and the web site were distributed to many local coffee shops in the city. An editorial was written in the local paper about the painted signs on the library building.
These are some parts of a marketing campaign to draw citizens to a visioning event to give their ideas on how the Chattanooga library system could be reinvented.
Other parts of the street marketing campaign were stickers, coasters and coffee cup sleeves — all done with the initial "Nothing Will Change" message, then followed by the altered "Everything Will Change" message. Ads direct mailers and web page were also part of the overall campaign.
The end result was a success, with over 200 people attending the visioning event (exceeding the 50 expected by the library consultants leading the event).
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
The opposite side of coasters distributed to restaurants around the city to advertise the coming Visioning Event.
This was part of a marketing campaign to draw citizens to a visioning event to give their ideas on how the Chattanooga library system could be reinvented.
Other parts of the street marketing campaign were stickers, coasters and coffee cup sleeves — all done with the initial "Nothing Will Change" message, then followed by the altered "Everything Will Change" message. Ads direct mailers and web page were also part of the overall campaign.
The end result was a success, with over 200 people attending the visioning event (exceeding the 50 expected by the library consultants leading the event).
16 Maggio 2014 Spazio ex-Ansaldo, Milano
In occasione dell'esposizione della XXIII edizione del Compasso d'Oro ADI, MDS, il Master in Strategic Design del Politecnico di Milano ha presentato Oltrevisioni, un incontro nato per confrontarsi sull'importanza della capacità di visione del design strategico e per riflettere sulle conseguenze e potenzialità del design in materia di crescita sostenibile, di industria e società .
Un evento a cura di Francesco Zurlo e Luca Fois.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
16 Maggio 2014 Spazio ex-Ansaldo, Milano
In occasione dell'esposizione della XXIII edizione del Compasso d'Oro ADI, MDS, il Master in Strategic Design del Politecnico di Milano ha presentato Oltrevisioni, un incontro nato per confrontarsi sull'importanza della capacità di visione del design strategico e per riflettere sulle conseguenze e potenzialità del design in materia di crescita sostenibile, di industria e società .
Un evento a cura di Francesco Zurlo e Luca Fois.
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
One of a kind portfolio for 8 watercolor paintings and 8 excerpts from Madison Smartt Bell's book by the same title... Undergrad project for intro to watercolor.
14" x 19"
NYCpublic.org Design Hackathon at the Shelby White and Leon Levy Information Commons as part of the National Day of Civic Hacking. Photographed by GIRLRAY.
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.
YCM (Youth Conference Ministries) commissioned Widgets & Stone to design their 2007 View book (describing the various conferences and camps they offer)... after having their identity redesigned by Metaleap in Atlanta.
Basing the concept of the view book on the new postage stamp-like logos and the idea of summer camp, road trips and traveling, Widgets & Stone proposed a design using actual life-size, collaged imagery for each spread.
The front cover features "postcards" from the various major conferences.
The tabloid size mailer was printed with highly economical newsprint.
*Apologies for the low res image, it is all we have archived.
Design by Paul Rustand. Photography by Steve West.
Back cover and mailing panel. Real quotes written on post-its and a text message... The stamps are really YCM's logos.
YCM (Youth Conference Ministries) commissioned Widgets & Stone to design their 2007 View book (describing the various conferences and camps they offer)... after having their identity redesigned by Metaleap in Atlanta.
Basing the concept of the view book on the new postage stamp-like logos and the idea of summer camp, road trips and traveling, Widgets & Stone proposed a design using actual life-size, collaged imagery for each spread.
The tabloid size mailer was printed with highly economical newsprint.
*Apologies for the low res image, it is all we have archived.
Design by Paul Rustand. Photography by Steve West.
1,000 removable stickers were placed around the city — first reading "Nothing Will Change" then followed a week later by "Everything Will Change".
This was part of a marketing campaign to draw citizens to a visioning event to give their ideas on how the Chattanooga library system could be reinvented.
Other parts of the street marketing campaign were stickers, coasters and coffee cup sleeves — all done with the initial "Nothing Will Change" message, then followed by the altered "Everything Will Change" message. Ads direct mailers and web page were also part of the overall campaign.
The end result was a success, with over 200 people attending the visioning event (exceeding the 50 expected by the library consultants leading the event).
The exterior of a direct mailer inviting people to the Vision Event.
This was part of a marketing campaign to draw citizens to a visioning event to give their ideas on how the Chattanooga library system could be reinvented.
Other parts of the street marketing campaign were stickers, coasters and coffee cup sleeves — all done with the initial "Nothing Will Change" message, then followed by the altered "Everything Will Change" message. Ads direct mailers and web page were also part of the overall campaign.
The end result was a success, with over 200 people attending the visioning event (exceeding the 50 expected by the library consultants leading the event).
Graduate project in bookbinding: a rebound Superman Anthology... Paul illustrated and printed a paperback jacket.
Coffee sleeves advertising the event and the web site were distributed to many local coffee shops in the city.
These are some parts of a marketing campaign to draw citizens to a visioning event to give their ideas on how the Chattanooga library system could be reinvented.
Other parts of the street marketing campaign were stickers, coasters and coffee cup sleeves — all done with the initial "Nothing Will Change" message, then followed by the altered "Everything Will Change" message. Ads direct mailers and web page were also part of the overall campaign.
The end result was a success, with over 200 people attending the visioning event (exceeding the 50 expected by the library consultants leading the event).
October 23, 2017
XIX Edition - Welcome Day
The Specializing Master in Strategic Design. Building new businesses and strategies through design, is a 1st Level Specializing Master of Politecnico di Milano, designed and run by POLI.design in collaboration with MIP, the Politecnico di Milano Graduate School of Business.