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If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
It further makes it possible to use ConsCent's data analytics, audience segmentation, targeting, and recommendation, which will help EPIC On better understand paying users' intentions and get actionable insights to reduce churn and maximise revenue from its content. Visit @ conscent.ai/blog/case-study/how-video-on-demand-platform-... to explore more!
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
Paige Cardwell, president of CSG Creative, dissects audiences and what they want in “Research: Driven by What Matters.” Unlike targeting customers by demographics, Cardwell says attitudinal audience segmentation looks at how buyers feel and what they want — not their age, job title, income or educational level. It also sheds light on why they’ve purchased and what other offerings (current or new) might interest them. This session explains how this innovative approach to research can serve as a powerful basis for brand messaging, marketing, operational changes, program content, and new product development.
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
Photo by Echo Xie
Friday June 22, 2012 12:00pm - 1:30pm @ World Resources Institute (10 G St NE, Suite 800, Washington, DC 20002)
Most nonprofit organizations are making use of video as a communications tool, but not as many consider their long-term objectives with video. In a quickly evolving media landscape, a video communications strategy must include short- and long-term planning, audience identification and segmentation, and distribution strategies in order to get your organization's message to the right audiences. Join our panel as we explore best practices in the planning, creation and distribution of nonprofit video.
Lunch sandwiches will be provided by the organizer for the first 40 attendees who preregister online and bring their Eventbrite confirmation to the event.
Our panel will address the following topics:
How to use video as part of a larger communications campaign,
How to determine your audiences and the key issues that matter to them,
The benefits of establishing a long-term relationship with a videographer/editor and animator,
How to create a media file library,
How to allocate resources to use video as part of a long-term communications strategy,
How to create videos with "legs" (that will be picked up by other news sites, blogs, etc).
How to distribute video so as to build your audience,
How infographics and animation can add to your story,
...and more!
Panelists:
Kristen Milhollin (Moderator) - Co-Founder, The Goodspeaks Project
Ben Connors - Media Innovator and Visual Journalist
Will Carroll - Creative Director and Principal, Geoill; Organizer, DC Animation Group
Diane Sherman - Founder and Principal, Dianne Sherman Communications
Martha Dodge - Independent Visual Journalist, Still Photographer and Writer
Dave Cooper, Films and Brand Manager, World Resources Institute
Learn more: benevolentmedia.org/festival
Digital Out of Home Advertising in India
Growth of Digital Out of Home ( DOOH)
India is a growing economy, providing huge opportunities for the growth of various industries. Though the global media and entertainment industry is showing slow growth rate, India is expected to be one the opportunistic market to show rising trends against the global trend. The advertising industry is one of the most important sectors of the media and entertainment industry. Indian government provides remarkable support to the advertising industry.
India is the 2nd fastest growing advertising market in Asia. Goldstein Research analyst forecast that the India Advertising Industry is set to reach USD 54.39 billion by 2024 growing at a CAGR of 26.30% over the forecast period (2017-2025).
India Advertising Industry Segmentation
Market Share
Print Advertising 32
Television Advertising 38
Radio Advertising 4
Online Advertising 19
Outdoor Advertising 7
OOH Industry in 2019
Expected growth - 11% Expected Business- Rs. 4000 Cr
Digital Out Of Home Advertising in India.
How big is Digital Out Of Home( DOOH) in India?
Rs. 3395 Crore- Estimated size of OOH industry in India in 2018
Rs. 4300 Crore Size of OOH industry by 2020
Rs. 150 Crore Size of Digital Out Of Home( DOOH) in India, at 3-5% of the total OOH industry
Rs. 500- Rs. 600 Crore Size of Digital Out Of Home (DOOH) in India expected in the next 3-5 years.
Where is Digital Out Of Home( DOOH) globally?
20-25% Annual growth rate of Digital Out Of Home( DOOH) in the next 3-5 years predicted by Industry experts. USD 5 Billion Size of global Digital Out Of Home( DOOH) in 2018, at 15%18% Share of Digital Out Of Home( DOOH) in total OOH spends globally, excluding China
Digital Out of Home (DOOH) Screens In India- 60000
Number of Digital Out of Home (DOOH) Publishers in India- 30
Mungu Media Market Place"Largest Market place to buy and sell ad spaces on DOOH screens"-Mungu Media DooH/ OOH Market Place provides a flexible business opportunity with Zero * start-up costs.
Benefits of using Mungu Media Market Place- Additional channel to market and sell Vacant Ad Spaces. No Marketing costs compared to other Sales channels. New Opportunities- Reach 500+ DooH/ OOH Advertisers and 1000+ Ad Agencies. Opportunities to establish new Business partnerships and New Advertisers and Agencies. Round the clock Operations. Build a new level of Trust with your Stake Holders
Digital Out of Home Advertising (DOOH) in India:
Book this years ad DOOH Campaign with India's largest DOOH Market Place! Over 12000 DOOH Screens are listed!
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Find DOOH Ad spaces mungumedia.com/sitemap
Shopping mall DOOH Advertising mungumedia.com/category/public-spaces-dooh-advertising/sh...
Residential DOOH Advertising mungumedia.com/category/public-spaces-dooh-advertising/re...
Hotel DOOH Advertising mungumedia.com/category/public-spaces-dooh-advertising/ho...
Airport DOOH Advertising mungumedia.com/category/transit-dooh-advertising/airport-...
Railway DOOH Advertising mungumedia.com/category/transit-dooh-advertising/railway-...
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Become a Partner-Media Owner's log in mungumedia.com/signup
Find more about Mungu Media mungumedia.com/page/about-us-mungu-media
Watch these explainer Videos to know more about DOOH Advertising and Mungu Media Market Place
Introducing Mungu Media Market Place youtu.be/PSFaBWQLdi8
Mungu Media Digital OOH and Brand Marketers youtu.be/z4I4lVkPw1Q
Register with Mungu Media Digital OOH youtu.be/cbpxBFgacEo
Whu Mungu Media Digital OOH Should be Integrated in to your Ad Plan? youtu.be/HNo5Up4b6TY
Why Mungu Media Market Place is the right place for your Digital OOH Inventory? youtu.be/YztdeHzihrE
DOOH Potential youtu.be/Wu3O112-Adg
Running toward success-DOOH Advertising in India youtu.be/V_APLgsEGls
Literature on DOOH Advertising and Mungu Media
Mungu Media Blog mungumedia.com/page/blog
About us mungumedia.com/page/about-us-mungu-media-pvt-ltd
DOOH Advertising mungumedia.com/page/digital-out-of-home-dooh-advertising
Growth of DOOH Advertising mungumedia.com/page/growth-of-digital-out-of-home-dooh
What is Mungu Media Market Place mungumedia.com/page/what-is-mungu-media-market-place
Brand Marketers and Mungu Media mungumedia.com/page/brand-marketers-and-mungu-media-marke...
Mungu Media Reach mungumedia.com/page/mungu-media-reach
Targeted advertising in DOOH Media mungumedia.com/page/targeted-advertising-in-digital-out-o...
Performance Reporting in DOOH Advertising mungumedia.com/page/performance-reports-in-digital-out-of...
Advertising ROI and DOOH mungumedia.com/page/advertising-roi-and-digital-out-of-ho...
LoL....It seems to me that Canon marketing strategies have been very successful targeting this particular segmentation group! ~ Wall Street, NYC USA
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
Art Revolution Taipei 2018 concluded on May 21st,
with 92.56% of Artists Having Deals Struck.
The 8th Annual Art Revolution Taipei (A.R.T.) 2018 concluded in the evening of May 21st; 436 of 471 participating artists from 74 countries struck deals, reaching a success rate of 92.56%. Along the way, this targeted strategy of accurate market positioning and segmentation has been keeping the A.R.T.'s transaction rates high. Some artists sold out all of their exhibiting artworks such as Peter H. Harskamp of the Netherlands; Victoria Rueda of Mexico; Choi Dong Ir and Jin Ri Nan of North Korea; Lai Ya-Chi, Ling Ling, MANIHOO, Singway and LrB of Taiwan. MaSingLing and Luna Chen broken a new record of artworks sold in their collaboration of paintings and sculptures: 333 pieces in total were sold.
Art Director, Prof. Lee Sun-Don, emphasized that we should not limit artists to look at this experience as a “profession,” A.R.T. should go beyond the quest of providing mere commercial gains and serve the ultimate goal: to make the arts as part of daily life, domestic decorations for the public. Prof. Lee has set up a principle of “brightness,” “fulfillment,” and “goodness” for participating artworks to resonate positively with viewers. Another “offering” that is much appreciated which has also helped A.R.T. to establish such a reputation and credibility, is that “we are not looking for buyers, but ‘collectors' who really treasure these works.”
Frameworks are an essential part of any research project, they allow you to structure and organize your learnings and to communicate them better.
This picture shows a work in progress in Bangladesh in October 2014, which later became our threshold diagram, and now is our user segmentation. We aimed to map our research participants according to their motivations and constraints, in order to understand and highlight the main characteristics of our lead users.
Learning spiral, a Data Labeling Company ensures In-house, Professional, Dedicated & trained teams. Offers Qualitative Data Annotation & Data Labeling services.
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There are many different types of data annotation like- Semantic Segmentation, object detection, Image Classification etc. GTS offers you high-quality image and video annotation and is fully equipped to meet any situation and cater to any problem you might have.
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
OLYMPUS DIGITAL CAMERA
Very small bee (8-10mm) - not in my opinion a honey bee.
Trapped inside our sunroom windows, imaged with the outside vegetation as a smooth and light colourful background using twin flash macro.
There are about 25 sp of small bees in the UK guides, that are not honey bees or bumbles, and I know little about them, and have noticed them rarely.
The underside hairs are remarkably white.
Insufficient abdomen segmentation detail/ colour, or facial structure to let me tend to an ID. Small bee pics in my field guides are almost universally of dire quality!
Photographed, offered a lift on my finger, and freed outside.
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
Third shelf down in the there.com shrine. On the left is a moai head candle from the 2005 TRLG, Bottom left is a can of there.com mints. Behind the Moai is the Limited Access (fall 2003) CD. And behind that the book Communities of Play. Top right is a segmentation violation sign I used at the 2007 TRLG. Under it is the There President's Award which Sonblock bestowed unto me and Disky for being great Thereians. That means more to me than just about anything in my case. Bottom center are two there.com travel toothbrushes, also with the old logo. Above them to the left is a there promo card writing reads "Evenr been kissed there?" The red thing to the right of that is Dr Stein99's Pirate Eye patch label. Behind that is a there branded earth stress ball. To the right of the toothbrushes is a UOT pin from the 2005 gathering. Just behind that is a white there.com branded pen. To the right of that is a tiki candle from the 2005 gathering and behind it is abother there.com promo card. this one shows an orange hoverboat heading for Paradise 006 (my old theater) on Ootay. The gold coins are from the 05 gathering as well. And on the far right is my 2005 MAB mug.
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If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
Based in Lehfed, a town rich in apple production, Roula established a small enterprise ‘Apple Natura’ to produce apple puree, after initially producing apple jam. As a result of the crisis, challenges in the import of goods had impacted the import of baby food, making the latter a high-demand product. Roula started to produce food for babies and developed a unique recipe for apple and pear puree.
As a result of her participation in WEP, Roula received technical training to help her develop her business skills. The sessions include training on value
proposition, legal aspects, customer segmentation and development, social media, marketing, and sales. The coaching sessions that followed resulted in her rebranding her business to Natura Spoon with the objective of introducing new products and not being limited to apple-based products, and she registered her business at the Lebanese Chamber of Trade & Commerce.
As a result of the WEP in-kind financial support, Roula received a variety of equipment that helped increase production and produce new recipes and products in the baby food industry.
Since she joined the project, her business has been growing exponentially. She has recruited
12 women employees including two nutritionists, and her products are now available in more than 70 pharmacies across Lebanon.
The ask
How to attract the best and brightest in one of the most competitive of environments? First impressions are vital – communications elements must tantalise whilst promising a deliverable experience. UCL, generally acknowledged as one of the best universities in the world, chose us to develop and produce a prospectus to whet the appetite of these highest-calibre potential students.
The task
With a new set of brand guidelines to follow, our Undergraduate Prospectus would turn out to be a bit of a test run. Our greatest challenge was how to deliver information about course offerings whilst remaining true to the spirit of UCL. We developed a clear, modern design that was consistent, logical and professional – befitting an institution as prestigious as UCL. Our segmentation made cross-referencing a breeze. To ensure consistency, we commissioned and art directed extensive location photography and managed image selection to an exacting standard, adding over 3,500 images to UCL’s image library.
The proof
A formal review judged our prospectus considerably better than in previous years, a finding shared by our client, who eulogised, “A refreshing, creative design, clearly based on thorough analysis of objectives and content of our materials. Bentley Holland’s ability to resolve knotty problems, meet exacting deadlines, and give a professional and friendly service means we have been happy to return to them repeatedly”. Which they have; we pitched for and won two further pieces – the Graduate Prospectus and the Study Abroad Guide – extending our initial design strategies and executions to create a high-quality suite of student acquisition literature.
Paige Cardwell, president of CSG Creative, dissects audiences and what they want in “Research: Driven by What Matters.” Unlike targeting customers by demographics, Cardwell says attitudinal audience segmentation looks at how buyers feel and what they want — not their age, job title, income or educational level. It also sheds light on why they’ve purchased and what other offerings (current or new) might interest them. This session explains how this innovative approach to research can serve as a powerful basis for brand messaging, marketing, operational changes, program content, and new product development.
Someone has tried to tidy this up, it's fairly neat in appearance, but there is no segmentation and most of it is horizontally presented or shotgun presented - not vertical or horizontal, just thrown up in a little section.
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
If societies are to thrive, not just survive, there must be a set of common values that undergird social and governmental interactions. Values are often derived from religion, yet there is deep misunderstanding among and between people of different faith (and no faith) backgrounds, which can threaten the social cohesion of communities. Our times suggest that values may not be common—within or across groups—and that religions are being manipulated (sometimes by governments) for the benefit of majority groups. This has led towards increased segmentation and polarization in societies, which has been exploited by those seeking to foment division.
Property of the Aspen Institute / Photo Credit: Laurence Genon
This picture shows the evolution of the threshold diagram from the previous picture.
In this specific case, we wanted to identify the main characteristics of our different users ... and non-users, while simplifying the threshold diagram.
We identified patterns for users who are likely to:
- Reject Webmaker, because they will not wish to use it,
- Be unsure about using Webmaker, because they are already satisfied by other tools, or because they feel that they lack the skills to use it,
- Bmbrace Webmaker, our lead users, who will be happy to use the tool,
- Be unable to use Webmaker, maybe because they have no internet connection, no phone or no skills.