View allAll Photos Tagged CreativeServices
Stage Backdrop concept for a Deco Themed event ©Bombshell Productions. Fort Lauderdale, Florida. ©Bombshell Productions
behind the scenes with andrew shelby filming a new healthy girls fitness commercial with michelle armstrong12
This American Robin mom got very busy hunting for worms for her little chicks. They were hungry little buggers. I witnessed it! Hopefully I'll be able to catch it soon before they leave the nest. © Maria Dorothea Campbell 2014
PROJECT: The primary mark for the Colorado Avalanche Hockey Club, a NationalHockey League team.
DESCRIPTION: Formerly the Quebec Nordiques, the franchise moved to Denver where it was renamed the Colorado Avalanche. A highly publicized national campaign generated much anticipation of the re-d esign of the logo. Ranked as one of the top selling team logos in NHL history, the Avalanche would win the Stanley Cup in their first season after the move, and add another in the 2001 playoffs.
RamWalk is painted on Meridian to enter the new Colorado State University on-campus stadium, August 24, 2107.
Jack Daniel's Tennessee Honey Tailgate Zone, part of John Offerdahl's Grid Iron Grill-Off 2013. ©Bombshell Productions
Jack Daniel's Tennessee Honey Tailgate Zone, part of John Offerdahl's Grid Iron Grill-Off 2013. ©Bombshell Productions
Identity / Branding / Collateral / Web GUI / Back-end proprietary technology /
ESP, THE Buy-Side Solution, provides settlement aggregation via advanced patent pending post-trade management technology, network and services. ESP connects to over 250 Algo, Broker and DMA venues worldwide through a single fix connection to our broker-neutral global routing network. Clients include leading mutual funds, life insurance companies, pension funds, asset managers and hedge funds.
Brokerage services are provided by Electronic Securities Processing (ESP) LLC.
Member of FINRA, SIPC.
FOLIO : www.behance.net/mitch_g
EMAIL : mitch@gstarstudio.com
Immersive rock and roll themed party including live bands, credentials, paparazzi, food trucks, and custom invitations. ©Bombshell Productions
It was very difficult to capture the right light, color, and mood when facing the building rather than the sky, and using a macro lens rather than a zoom. However, the zoom wouldn't have afforded detail. So just as the first share, this is what spoke to me the most. And they were different apertures evoking a very similar mood and color. See how some are open, some totally closed, and others already shedding. Warm and deep. Doesn't feel like spring, does it? It's interesting how such a slight change in direction can create such a big change in a season's appearance. © Maria Dorothea Campbell 2014
Logo Development, Brand Identity, Brand Collateral Brochure, Web Design, Construction Site Graphics.
This Caladium has its origins in Venezuela, and is known for its heart-shaped leaves, and bright white splotches. I especially like this image, because it was right after a heavy rain. You can still see the raindrops dripping from the leaves, evergreens, and grass. So inviting that I felt I was being invited to take this shot, so I did! What's also interesting about the leaves here, is that it's as if a green leaf has been painted within each leaf, created by the white splotches that form its shape. © Maria Dorothea Campbell 2012
Logo Development, Brand Identity, Brand Collateral Brochure, Web Design, Construction Site Graphics.
2010 is the 20th Anniversary of the Americans with Disabilities Act and AIGA Colorado is celebrating it with this year's Giving Voice Poster Project. It is a collaboration between AIGA Colorado, VSA Arts of Colorado/Access Gallery and the partnership with Colorado Cross Disability Coalition.
"Advocate For Equality", a propaganda-style poster that's meant to live on the city streets, in full view of the public eye. Street-wise bullhorns rise above the gathering crowd, informing us that EQUALITY is a universal right.
behind the scenes with andrew shelby filming a new healthy girls fitness commercial with michelle armstrong11
So ... today I was walking around looking for my little squirrel friend, and I passed bythis tree. Loud chirping noises emanated from it as I passed. This was new! I thought a moment, and then realized that there must be a nest somewhere in the tree. I stopped in my tracks, and started to examine it closely. There indeed was a nest in it. Next thing, the mother flies over and goes into the nest. Then I see little beaks chirping, and she's feeding them worm. She's a smart bird, though. She placed the nest in such a way that it isn't easy to find. As you can see from this photo, it was very hard to zone in on the nest and its contents. I will go back tomorrow and see what happens with a zoom lens. I was wondering today why suddenly there were so many American Robins around. Before, I really only saw a couple, one of them being my new little friend. I think it was the father, because the mother is a bit stouter than the bird that connected with me. This was a most exciting find! © Maria Dorothea Campbell 2014
behind the scenes with andrew shelby filming a new healthy girls fitness commercial with michelle armstrong6
Red Bull Flugtag marketing piece made to attach to the back of Red Bull's MXT trucks. redbullflugtagusa.com/ ©Bombshell Productions
Watch this video on Vimeo.
Los Angeles' Metro is doing something that no transit agency in the country has ever done: it's marketing its products and services as if it were a private company bent on turning a profit. But for Metro marketing isn't about increasing the bottom line. It's about reducing traffic, cleaning the air and making people's commutes in this auto-clogged city a bit less stressful.
Matt Raymond, the Chief Communications Officer for Metro, is the brainchild behind Metro's marketing push. During a trip out to Los Angeles I had the chance to talk with Mr. Raymond. "The key to putting together the group," Mr Raymond said, referring to the in-house ad agency known as Creative Services, "was that we wanted to make public transportation cool."
Making buses appear as an attractive alternative to cars is an ambitious goal for any transit agency, but it's especially ambitious in a place like Los Angeles where image and the automobile are everything. Yet, traveling around LA it's hard not to feel the presence of Metro. It's fleet of colorful buses are ubiquitous on every major city street. And unlike standard city buses, these buses aren't dreary and dull. They boast vibrant colors like California poppy from a color palette inspired by the city. Metro also has a number of playful ads on billboards encouraging Angelinos to leave their cars at home and take the bus, rail or carpool.
These ads and the re-brand of Metro seem to be paying off. Earlier this year the Creative Services division of Metro was instrumental in the success of Measure R, a 1/2 cent sales tax that is expected to generate 40 billion dollars over the next 30 years for improving transit services in LA. To get the 2/3 vote required, Metro convinced the vast majority of Angelinos, most of whom commute by private car, that they should pay for transit out of their own pockets.
The most impressive outcome of Metro's marketing is that it has convinced people to start using its services. Following Metro's re-brand, discretionary riders, those people who have the choice to commute by car or transit, have jumped from 24 to 36 percent. That is, Metro's new clean and modern image is actually getting people into transit and helping address this city's notorious traffic problem.
For people involved in advertising and marketing this really shouldn't come as a surprise. The reason why the pharmaceutical industry, for example, spends over 33% of its revenue on marketing is because it works. Otherwise, why would they do it? It's true for every other industry as well, including the automobile industry which spends roughly $21 billion to convince you and me that we cant live without cars. So why aren't more transit agencies following LA's lead and investing in marketing?
The common perception is that money spent on marketing would be better spent on the transit systems themselves. The problem with this line of thinking is that it is short sighted. Over time, a sustained investment in marketing increases the number of people who use transit. Increased ridership leads to increased revenue and, ideally, an increase in service to match the new demand. That's what's happening in LA right with Measure R. It's also what Clayton Lane, a transport expert for EMBARQ, calls "the virtuous cycle."
There's no doubt that LA still has a long way to go to solve its traffic problems. The first day I arrived here was a Wednesday and at 10:30 PM I got snared in a traffic jam on the 101. As a friend who lives here told me, "Traffic just sort of pops up out of nowhere." Fortunately, Metro is set on increasing transit ridership by doing a number of big projects like the orange line expansion, the now complete gold line expansion, and perhaps even the ambitious "subway to the sea." And unlike other cities, LA will likely see a greater than normal increase in ridership thanks to its great marketing.
Watch this video on Vimeo.
Ideum's new Sound Lab provides a dedicated space for building immersive soundscapes and experimenting with emerging audio technologies. Artist in Residence Jason Reinier is at the controls.
Identity / Branding / Collateral / Web GUI / Back-end proprietary technology /
Urbanbite.com (originally Orangepip.com) was started by former British Airways IT expert Ben Carmona in 1999. In 2001 Lastminute.com decided they were too tasty to ignore and snapped them up, but 7 years on Ben and a team of investors have resumed ownership.
In our earlier years we served mostly corporate clients in the City but it wasn’t long before we started to make a big impact on London households. We’re dedicated to providing a top-notch experience for all our customers: smart, reliable technology, excellent customer service and a fun, simple and quick way of ordering takeaway meals online from a wide range of quality restaurants.
Urbanbite - Creation of new brand identity, which consisted of Online and offline materials - Designed and architected online food delivery service for European consumer market - Developed interface and usability for ITV implementation for European market
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Agency: AGENCY.COM
Client: URBANBITE.COM
Creative Dir: MITCH GROSSMAN
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CREATIVE DIRECTOR | ART DIRECTION | GRAPHIC DESIGN | BRANDING | COLLATERAL | BACK-END DEVELOPMENT AND DESIGN
FOLIO : www.behance.net/mitch_g
EMAIL : mitch@gstarstudio.com
Identity / Branding / Collateral / 3D Design / Modeling / Point of sale / Brochures / Tradeshow Design / Environmental Design
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Agency: INTERBRAND
Client: BELLCORE
Creative Dir: MITCH GROSSMAN
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CREATIVE DIRECTOR | ART DIRECTION | GRAPHIC DESIGN | BRANDING | COLLATERAL | 3D MODELING
FOLIO : www.behance.net/mitch_g
EMAIL : mitch@gstarstudio.com
Concept rendering for a Harry Winston Pop Up at the New World Symphony Celebration of their 25th Anniversary Gala. ©Bombshell Productions
Scratch-built 1/2" = 1'-0" scale model of a WW2 CG-4A glider with custom livery. This model was built for use during the Salute Our Troops tour campaign: kesalute.com/ ©Bombshell Productions. Ft. Lauderdale, FL.
He's turned around the bend heading towards the spot where the adventure began. These two rabbits just love that most central bush. Perhaps it's their home base? This photo series is best experienced by viewing the entire album to its climactic end! It's available for viewing below. © Maria Dorothea Campbell 2014
behind the scenes with andrew shelby filming a new healthy girls fitness commercial with michelle armstrong10