uk117
uk-sports-somerset-ccc
Research suggests Somerset County Cricket Club have the most engaged social media following, ahead of football clubs Celtic and Tottenham Hotspur.
From 80 professional sports clubs across football, rugby, cricket, basketball, and ice hockey had their social media channels analysed to find out how they’re using the platform as a marketing tool.
The conclusions appear in a report titled “Social Scorecard: Sport”, which breaks down social media channels across Facebook, Twitter and Instagram, and gives the clubs an overall score based on number of followers, average post engagement, and overall engagement rate.
UK Sports Development
e: team@uksports.org.uk
#uksda #uksportsdevelopment #sports #sportsclubs #athletics #hockey #cricket #smithfieldspr #gb #sports #golf #walking #bowls
uk-sports-somerset-ccc
Research suggests Somerset County Cricket Club have the most engaged social media following, ahead of football clubs Celtic and Tottenham Hotspur.
From 80 professional sports clubs across football, rugby, cricket, basketball, and ice hockey had their social media channels analysed to find out how they’re using the platform as a marketing tool.
The conclusions appear in a report titled “Social Scorecard: Sport”, which breaks down social media channels across Facebook, Twitter and Instagram, and gives the clubs an overall score based on number of followers, average post engagement, and overall engagement rate.
UK Sports Development
e: team@uksports.org.uk
#uksda #uksportsdevelopment #sports #sportsclubs #athletics #hockey #cricket #smithfieldspr #gb #sports #golf #walking #bowls