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New logo and identity for a new cup-cake and ice cream shop in London.
Read more in the design : dribbble.com/shots/55009-Black-Vanilla-Logo
Ben Barber - Firstbright
The idea originally was for a light bulb to represent the bright ideas part of the brand, but as this was to common so I thought of a shooting star which would naturally replace the dot above the i which I then added to, making the tail go further into the distance to give the logo a modern look with more dimension, so it wasn’t as flat.
The colors chosen are to represent the clean fresh nature of my companies work.