”K-beauty” is apparently more than just shallow hype. To get an idea of how Korean cosmetic products are actually viewed by non-Korean consumers, SEOUL invited the four ladies just mentioned to MAP Studio (Makeup and Photography) to meet up in Seoul’s Nonhyeon-dong, a trendy and fashionable part of town. There were also samples of new products available for them to try.

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💄KOREAN MAKEUP TUTORIALS💄 - - - FOLLOW: @koreanbeauty_tips 💜 FOLLOW: @koreanbeauty_tips 💜 FOLLOW: @koreanbeauty_tips 💜 FOLLOW: @koreanbeauty_tips 💜 - - CREDIT 🔎: @jeonsann SONG🎶: EXO- Love Shot - - #koreanmakeuptutorial #makeuptutorial #koreanskincare #makeuptips #koreanbeauty #kbeauty #kpop #bts #redvelvet #koreancosmetic #koreanstyle #makeup #kstyle #ulzzang #korea #koreamakeup

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💄KOREAN MAKEUP TUTORIALS💄 - - - FOLLOW: @koreanbeauty_tips 💜 FOLLOW: @koreanbeauty_tips 💜 FOLLOW: @koreanbeauty_tips 💜 FOLLOW: @koreanbeauty_tips 💜 - - CREDIT 🔎: @meung.e - - #koreanmakeuptutorial #makeuptutorial #koreanskincare #makeuptips #koreanbeauty #kbeauty #kpop #bts #redvelvet #koreancosmetic #koreanstyle #makeup #kstyle #ulzzang #korea #koreamakeup

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