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Barcode Love is a screen print from my Consume series — a conceptual artwork dissecting how love is increasingly entangled with systems of capital and control. By embedding the word “LOVE” into a barcode, the piece blurs the line between genuine emotion and marketable product.

 

This work critiques a culture where everything — even intimacy — can be branded, scanned, and sold. The barcode becomes a symbol of emotional commodification, asking what is left of love when it’s packaged for consumption.

 

Minimal in palette but maximal in impact, Barcode Love turns a commercial interface into a critical mirror, reflecting the hyper-mediated, hyper-consumable realities we live in.

  

Chelsea Cammarata - Pattern Making Space #woodburyinteriorarch #WoodburyUniversity #IIDA #AIALA #WU #Architecture #Design #Interiority #wuintarch #WUInteriorArch #digitalmateriality #3Dgradatedmaterial #designeducation #undergrad #thesis #seniorproject #thesisreviews

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