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🎶 In Napoli where love is King
When boy meets girl
Here's what they say
When the moon hits your eye
Like a big-a pizza pie
That's amore
...
Bells'll ring
Ting-a-ling-a-ling
Ting-a-ling-a-ling
And you'll sing "Vita bella" 🎶
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We always love discovering a family-own pizza place with a unique story behind its name and Magic David Pizza 🍕certainly has a good one. When we photographed this Dyker Heights, Brooklyn pizzeria in 2011 for our book “Store Front II- A History Preserved” we interviewed the owner Rosa Fiore who shared with us the secret behind its name. Her husband opened the 🇮🇹 restaurant with her in 1987 and they called it “Magic David Pizza” because “my husband was a professional magician and David was the name of our nephew and it’s easy to pronounce and remember”. Sadly Rosa told us that their landlord had recently raised their rent and they would not be able to stay much longer although she did not want to close as the restaurant is “like my second home”. She also told us that she did not want to raise prices although the cost of their raw materials including tomatoes 🍅 and flour had more than doubled.
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We dedicate this post to Rosa and her husband as we truly appreciate the beauty and importance of small mom-and-pop shops like this one. In the comments, please let us know what other family owned pizzerias we should highlight in our feed.
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#storefront #disappearingfaceofnewyork #storefrontcollective #pizzeria #pizza #pizzalover #pizzalovers #pizzas #pizzapizzapizza #italianfood #italianfoodbloggers #dykerheights #dykerheightsbrooklyn #italianamerican #italianamericans
This authentic Neapolitan-style pizza is a perfect balance of tradition and indulgence, featuring a beautifully blistered, airy crust baked to perfection in a wood-fired oven. Topped with melted fior di latte mozzarella, hearty Italian sausage, and bitter yet flavorful rapini (broccoli rabe), this classic Pizza Salsiccia e Friarielli delivers a bold and satisfying experience. The creamy white base, rather than the traditional tomato sauce, allows the delicate flavors of the cheese and vegetables to shine, while the sausage adds a rich, savory contrast.
What sets this pizza apart is its impeccable leopard-spot charring, a signature of expertly crafted dough that has been fermented for optimal texture and depth of flavor. The crust's slightly crispy exterior gives way to a light, chewy interior, making every bite a delight. A drizzle of high-quality extra virgin olive oil enhances the natural flavors, while a hint of red pepper flakes adds a subtle kick.
One of the most unique details is the rolled-up section of crust, slightly charred and filled with gooey, molten cheese—possibly an intentional chef’s touch or a delightful quirk of the bake. This unexpected detail adds both visual appeal and a satisfying final bite.
Served on a simple white plate with a fork and knife at the ready, this pizza is a true hidden gem for lovers of authentic Italian cuisine. Whether you're a pizza connoisseur or a casual foodie, the combination of smoky, creamy, and slightly bitter flavors makes this dish a must-try. If you’re in search of the best Neapolitan pizza, this is one worth savoring.
This classic Neapolitan-style Pizza Margherita is a masterful blend of simplicity and perfection, featuring a thin, blistered crust with signature leopard-spot charring. Fresh San Marzano tomato sauce spreads evenly across the base, its bright acidity balanced by the creamy richness of melted mozzarella di bufala. Fragrant basil leaves add a fresh herbal touch, while a drizzle of extra virgin olive oil enhances every bite with a smooth, peppery finish.
The dough—expertly fermented and cooked in a high-temperature wood-fired oven—yields a light, airy texture with just the right amount of chew. The slightly charred edges are a hallmark of true Neapolitan pizza, offering a smoky contrast to the sweet, tangy tomato sauce. The mozzarella melts into silky, bubbling pools, creating an irresistible blend of flavors and textures.
Beyond its simple ingredients, this Margherita pizza embodies the essence of Italian culinary tradition. First created in Naples in 1889, the dish was said to be inspired by Queen Margherita of Savoy, with the colors of the Italian flag represented in its toppings—red tomatoes, white mozzarella, and green basil.
Served on a classic white plate with a neatly arranged set of silverware, this pizza is both visually stunning and deeply satisfying. It's a must-try for pizza lovers who appreciate the balance of crisp crust, luscious cheese, and fresh, vibrant flavors. Whether you’re indulging in an authentic pizzeria Napoletana or making a pilgrimage to Naples, a perfect Pizza Margherita like this is a timeless culinary masterpiece.
Luigi's Pizza in Park Slope, Brooklyn has been in business since 1973 and is now being run by the 2nd generation owner, Giovanni Lanzo. They serve amazing #pizza using only the freshest ingredients. Our Photo from 2006 and full interview with Giovanni appear in our book, "Store Front:The Disappearing Face of New York" and we are happy to report that @luigispizzaparkslope #storefront with its retro facade and interior remains unchanged today.
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#pizzeria #pizzerias #newyorkpizza #parkslopebrooklyn #parkslope #pizzalover #pizzalovers #pizzas #pizzapizzapizza #pizzalove
People always ask us what our favorite storefront photos we have taken are and we always respond that it’s a difficult question to answer as we have spent so many hours not only photographing thousands of mom-and-pop shops but also spending time with the owners conducting interviews to find out the history of their business as well as unique stories they share with us. When we photographed Carmine’s in 2009 for our book “Store Front II- A History Preserved”, we were initially attracted to its amazing signage but after interviewing the Italian immigrant owner Carmine Notaro, (he emigrated from Napoli 🇮🇹) the story he shared with us became equally important to us. He spoke about how the neighborhood of Greenpoint had changed dramatically since he purchased the pizzeria in 1981 when most of his customers were factory workers who worked nearby and would come in for a slice on a break from their shift. Sadly, Carmine’s closed in 2015 as the rising costs of operating a pizzeria (Carmine rented the space) along with increasing competition from new restaurants which opened nearby became too much for him. We miss Carmine and his delicious and affordable pizza 🍕 l!
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#storefront #jamesandkarla #pizza #disappearingfaceofnewyork #pizzeria #italianamerican #italianamericans #nycpizza #nycpizzagram #momandpop #momandpopshop #momandpopshops #greenpointers #greenpoint #brooklyn #pizzatime #pizzatime🍕 #pizzalover #pizzalovers #pizzalovers🍕
This charming miniature pizza oven diorama captures the rustic essence of traditional Italian pizza-making, complete with a detailed wood-fired brick oven, a flour-dusted pizzaiolo, and freshly prepared pizzas waiting to be served. The scene transports viewers to a cozy countryside pizzeria, where handcrafted pies bake to perfection inside an authentic stone oven with a classic terracotta tile roof.
The pizzaiolo figurine, dressed in a white chef’s outfit with a red scarf and cap, skillfully maneuvers a wooden pizza peel, tending to a golden, bubbling pizza inside the oven. His carefully sculpted posture and delicate fabric clothing add realism to the piece, making it a true work of artisanal craftsmanship. A sack of flour labeled “Farina” rests nearby, emphasizing the time-honored techniques of traditional pizza-making.
On a small wooden table, four freshly prepared pizzas with red tomato sauce, creamy mozzarella, and basil-like toppings await their turn in the oven. The attention to detail, from the textured dough to the rustic wooden elements, creates a scene filled with nostalgia and authenticity.
The oven itself is a masterpiece, featuring hand-sculpted bricks, realistic soot stains, and a carefully charred interior that mimics the high heat of a true wood-fired pizza oven. The straw-covered floor and rough-hewn wooden base enhance the diorama’s old-world charm, making it an exceptional decorative piece for food lovers, collectors, and pizza enthusiasts alike.
Perfect for display in a pizzeria, home kitchen, or as part of a miniature collection, this handcrafted scene is a delightful tribute to Italy’s culinary heritage and the artistry of traditional pizza-making.
Craving a slice of Italy? This tantalizing Neapolitan pizza, crowned with a generous mound of creamy burrata, is a masterpiece that will transport your taste buds straight to Naples. Set against a rustic backdrop, this pizza perfectly balances tradition and indulgence. The dough—handcrafted and wood-fired to achieve its signature leopard-spotted crust—is airy yet slightly chewy, offering the perfect foundation for the fresh, vibrant toppings.
Nestled on a bed of peppery arugula, the juicy cherry tomatoes burst with flavor, their sweetness complemented by the delicate saltiness of thinly sliced prosciutto. The pièce de résistance, the burrata, oozes with creamy decadence, creating a velvety texture that ties the whole dish together. Finished with a sprinkle of freshly grated Parmesan and a drizzle of high-quality olive oil, each bite is a harmonious medley of savory, creamy, and tangy notes.
Served on a wooden paddle, this pizza isn't just a meal—it's an experience. The warm ambiance, golden lighting, and thoughtfully chosen ceramic plates complete the visual feast. Whether you're a pizza purist or a culinary adventurer, this dish is a celebration of authentic Italian craftsmanship with a modern flair. Pair it with a robust glass of red wine or a crisp Italian soda for the ultimate indulgence.
Perfect for sharing—or not—this burrata-topped pizza is an Instagram-worthy delight that begs to be savored. From its artisanal crust to its luxurious toppings, it's a reminder of why simple, high-quality ingredients always steal the show.
Breno (and his nice Fossil watch and tips jar) put on a happy pizza face promoting promoting Pizza of the night at Roppolo's Pizzeria
Austin 6th street.
This stunning wood-fired pizza oven is the heart of an authentic Neapolitan pizzeria, radiating warmth and tradition. The oven’s rounded, tiled exterior, adorned with golden mosaic lettering, is a signature of a handcrafted, high-temperature pizza oven designed for baking perfection. Inside, the glowing embers and roaring flames ensure that each pizza is cooked in seconds, achieving the ideal balance of crispy, charred crust and a soft, airy interior.
A pizzaiolo in a brown cap and mask works diligently, showcasing the art of traditional pizza-making, where skill, precision, and high-quality ingredients come together. The open-flame cooking method allows for the unmistakable leopard spotting on the dough—an essential feature of true Neapolitan-style pizza. The scene is alive with heat, craftsmanship, and culinary passion, making it a visual and sensory delight for pizza lovers.
In the foreground, a stack of white plates and a red-handled pizza tool sit atop a wooden counter, ready for service. A notebook filled with handwritten notes suggests menu planning, recipe adjustments, or even a chef’s journal, adding a personal, behind-the-scenes touch to the setting.
This inviting pizzeria environment reflects the deep-rooted Italian tradition of wood-fired cooking, where every pizza tells a story. Whether in Naples, Tokyo, or New York, a true forno a legna (wood-fired oven) remains the gold standard for pizza authenticity.
For those in search of the perfect slice, this image embodies the essence of old-world craftsmanship, modern culinary expertise, and the simple magic of a fire-kissed pizza.