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This is exactly where the Custom printed hot cups play their share in brand promotion. The idea is however simple as it allows brands to interact and engage their audience during their breakfast, during a tea break, on the move or even during their lunch break.

A recent study has revealed that sharing drinking glasses is hazardous for some health reasons. Probably this is why disposable coffee cups have been unveiled. Well, it is often normal for most of us to share glasses when drinking on public places such as hospitals and schools; however that doesn't really make it a healthy habit.

1970s. A&W is an American root beer brand / fastfood restaurant. They have restaurants in the U.S., Canada, and only Okinawa pref. in Japan. (2008)

Sweetheart Cup div. of Maryland Cup Corp. Baltimore, MD

Captured at the entrance of a shopping complex in Bangalore.

2008. This year Starbucks started using the red cup earlier on 11/4, the election day, instead of 11/8. A free tall espresso if said "voted" on 11/4.

Almond croissant at Papercup Coffee (papercupcoffeecompany.bigcartel.com/)

 

Great Western Road, Glasgow

Dixie Cup div. of American Can Co., Easton, PA 1950s

The Custom printed cups have almost the same positive characteristics of other promotional drinkware. For example, it has the right amount of surface area, the right amount of space and the high level of usefulness and all these and much more make it just the perfect choice for branding in any occasion.

原宿竹下通り店 (Harajuku Takeshita-dori Store), Tokyo, Japan 2009 www.lotteria.jp

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