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* Crocheted keychain lip balm holder. They come in five sizes, this one is a size A.
* Gehaakte sleutelhanger lipcrèmehouder. Ze zijn er in vijf maten, dit is een maat A.
Beautiful hummingbird and flower designed on chubby size(3.5x2.5) custom business cards. Regular size(3.5x2) cards of the same design are also available in my zazzle gallery.
Visit my zazzle gallery today to see more of my business cards.
* Crocheted keychain lip balm holder. They come in five sizes, this one is a size A.
* Gehaakte sleutelhanger lipcrèmehouder. Ze zijn er in vijf maten, dit is een maat A.
* Crocheted keychain lip balm holder. They come in five sizes, this one is a size A.
* Gehaakte sleutelhanger lipcrèmehouder. Ze zijn er in vijf maten, dit is een maat A.
hi i am a creative graphic, web, print, flash emailer designer and professional photographer based in delhi, india. visit my website www.parfait.in to see my creative work
* Simple crocheted cell phone cover, that protects your phone from scratching.
* Eenvoudig gehaakt telefoonhoesje, dat je telefoon beschermt tegen krassen.
* This elephant was made out of an empty wine bottle and papier-maché by Romy (9), with a little help from her dad. She then painted it with acrylic paint.
* Deze olifant is gemaakt uit een lege wijnfles en papier-maché door Romy (9), met een beetje hulp van haar papa. Daarna heeft ze hem beschilderd met acrylverf.
* Card wallet, made out of white faux leather and red faux suede.
* Kaarthouder, gemaakt van wit kunstleer en rood kunstsuède.
* Crocheted keychain lip balm holder. They come in five sizes, this one is a size A.
* Gehaakte sleutelhanger lipcrèmehouder. Ze zijn er in vijf maten, dit is een maat A.
* Keychain asthma inhaler holder. Mouth piece opens, so inhaler can be used without taking it out of its holder. Comes with a snaphook, for attaching it to your belt, rugsack or purse.
* Sleutelhanger inhalator houder. Mondstuk kan open, zodat de inhalator gebruikt kan worden zonder hem uit zijn houder te halen. Je krijgt er een haak bij om hem aan je riem, rugzak of tas te bevestigen.
* Knitted necklace scarf. Can be worn once, twice (in this picture) or three times around the neck. Yarn/garen: Sorbé, Schachenmayr Nomotta.
* Gebreide kettingsjaal. Kan een keer, twee keer (op deze foto), of drie keer rond the hals gedragen worden.
* Necklace, made by weaving polyester trellis yarn over elastic.
* Ketting, gemaakt door polyester lintgaren over elastiek te weven.
* Crocheted keychain lip balm holder, size E (for those rectangular tins with sliding lid).
* Gehaakte lipcrèmehouder, maat E (voor die rechthoekige blikjes met schuifdeksel).
* Crocheted out of a 40% wool yarn. Lightly stuffed. They are approx. 11 cm high.
* Gehaakt uit een 40% wol garen. Licht opgevuld. Ze zijn ongeveer 11 cm hoog.
* Free pattern (gratis patroon): www.flickr.com/photos/made_by_beag/3236914556/
* Crocheted keychain lip balm holder. They come in five sizes, this one is a size A.
* Gehaakte sleutelhanger lipcrèmehouder. Ze zijn er in vijf maten, dit is een maat A.
* Decorative balls, made with old book pages.
* Decoratieve ballen, gemaakt met paginas uit oude boeken.
PS: as a book lover and collector I've got to add that no valuable old books were damaged in the process.
* Necklace, made by weaving polyester trellis yarn over elastic.
* Ketting, gemaakt door polyester lintgaren over elastiek te weven.
the "attract leisure travellers into lounges" challenge.
Challenge
Servisair Lounges operates executive lounges for business and leisure travellers at airports across the UK, Europe and North America. Servisair has a robust business traveller customer base but wanted support to attract more leisure passengers to use its lounges.
Discuss
ICG’s design and marketing team went out to learn more about the layout of specific airports, scrutinised existing promotional and booking methods, and reviewed Servisair's interaction with its potential customers. It became clear that a sustained marketing activity would have to focus on changing perceptions that lounges were only for 'Executives'.
Solution
A marketing plan which identified fresh routes to improve brand visibility and targeted sales messages. New eye-catching promotional creatives were adopted for pop up stands, point of sale, animated web banners and other collateral which highlight the benefits of using the lounges to the leisure passenger. ICG’s PR team is also ensuring that all activity generates wider publicity in targeted consumer media.
Result
Increased visibility on a direct level at airports – plus more interaction with leisure customers through informative e-newsletters geared to this market. A redesigned customer feedback questionnaire is also providing insightful market intelligence to help refine ICG’s and Servisair’s strategy.
* Simple knitted bag, with polka dotted lining and button closure.
* Eenvoudige gebreide tas, met polkadot voering en knoopsluiting.
* Handbag, made with painter's canvas from the 1930's. Decorated with knitwork, crochet, vintage buttons, trim and lace. Lined with a vintage cotton fabric.
* Handtas, gemaakt van schilderscanvas uit de jaren 30. Versierd met breiwerk, haakwerk, vintage knopen, lint en kant. Gevoerd met een vintage katoenen stof.
ICG is a multi-disciplined, full service agency based in Preston, Lancashire. For almost twenty years, we have been solving a wide range of clients communication and marketing problems with bespoke strategic thinking and comprehensive creative solution, delivering on objectives that matter; real tangible results and return on investment. All at fair - not fanciful agency rates.
As new technologies and media opportunities change and evolve, so do our solutions. ICG brings together a highly skilled team of PR managers, creative designers and experienced marketers, who all bring their different specialism’s together, resulting in ONE strategic offering that is unparalled in the North West.
From a full company re-brand including identity, brochures and website to public relations programmes that encompass detailed insight and planning, events and launches, we have it covered. Our digital department can also now deliver new media solutions such as e-newsletter strategies and digital publications. We can also help increase the visibility to your website via Search Engine Optimisation (SEO) and social media.
Take some time to look around our website and view a snapshot of ICG in action. We’d love to meet up and discuss how we can help your business. Please call peter on 01772 679 383 or email him at peter@icgonline.co.uk
the "get the numbers up" challenge.
Challenge
Competition in the North West leisure market is fierce with many attractions vying for the visitor Pound. Open throughout the year, Blackpool Zoo has to ensure that footfall is buoyant especially during peak periods. ICG needed to find a way to build on the zoo’s position as a 'must see' destination, a fantastic family day out and great value.
Discuss
From the initial brief and right through the planning process, ICG and Blackpool Zoo had a frank and open dialogue about the attraction's marketing challenges. By developing a strong sense of partnership to meet these challenges, we were able to fully explore all the available communication options.
Solution
From Zoo keepers having makeovers on ITV’s This Morning to celebs such as Jonathan Ross and Paul O’Grady adopting animals, our PR team developed a strategy that focused on creating fresh and innovative media opportunities, supported key events and worked in wider partnership with the resort’s tourism stakeholders. ICG’s design team additionally devised a visual style for the zoo which was applied across all promotional material to capture the excitement of the zoo and key messages ‘Learn, Discover, Enjoy’ encapsulated its ethos.
Result
Over the past eighteen months since ICG was appointed by Blackpool Zoo, the attraction has reported a consistent increase in visitor figures and revenue.
the "need more people to know we're here" challenge.
Challenge
When Blackpool Airport transferred from public to private ownership, attracting new passengers and new airlines was critical to any future success. It was essential that the airport created a niche for itself in an already strong North West air travel market.
Discuss
Our PR and design teams got out and about to learn more about other airports and the aviation market. From logos to signage, media targets to outdoor advertising - everything came under our scrutiny – and was up for discussion. We then blended our marketing expertise to create a truly hardworking solution.
Solution
Bucking the trend of corporate colours used by most other airports, we chose warm colours to make Blackpool's branding stand out from the crowd. Punchy strap-lines such as 'More holiday, less hassle' highlight the airport's unique selling points, and our PR team came up with a stream of story angles to generate ongoing media coverage.
Result
The result is an easily recognisable and vibrant brand that works on all levels. Marketing copy that gets to the point. Increased positive 'airport visibility' in the media – and most important – more passengers! ICG has now been working with the airport for 5 years.
Visit Blackpool International's website:
* Card Wallet (one out of a series of twelve, with different linings).
* Kaarthouder (eentje uit een serie van twaalf, met verschillende voeringen).
the "attract leisure travellers into lounges" challenge.
Challenge
Servisair Lounges operates executive lounges for business and leisure travellers at airports across the UK, Europe and North America. Servisair has a robust business traveller customer base but wanted support to attract more leisure passengers to use its lounges.
Discuss
ICG’s design and marketing team went out to learn more about the layout of specific airports, scrutinised existing promotional and booking methods, and reviewed Servisair's interaction with its potential customers. It became clear that a sustained marketing activity would have to focus on changing perceptions that lounges were only for 'Executives'.
Solution
A marketing plan which identified fresh routes to improve brand visibility and targeted sales messages. New eye-catching promotional creatives were adopted for pop up stands, point of sale, animated web banners and other collateral which highlight the benefits of using the lounges to the leisure passenger. ICG’s PR team is also ensuring that all activity generates wider publicity in targeted consumer media.
Result
Increased visibility on a direct level at airports – plus more interaction with leisure customers through informative e-newsletters geared to this market. A redesigned customer feedback questionnaire is also providing insightful market intelligence to help refine ICG’s and Servisair’s strategy.
* Made of Hydrangia flowers from my garden (a few years ago, in the Netherlands).
* Gemaakt van Hortensia bloemen uit mijn tuin (een paar jaar geleden, in Nederland).
* This elephant was made out of an empty wine bottle and papier-maché by Romy (9), with a little help from her dad. She then painted it with acrylic paint.
* Deze olifant is gemaakt uit een lege wijnfles en papier-maché door Romy (9), met een beetje hulp van haar papa. Daarna heeft ze hem beschilderd met acrylverf.
* Coloured pencil drawing.
(It is hard to photograph pencil drawings. In real life the colours flow into eachother.)
* Tekening met kleurpotloden.
(Het is moeilijk om potloodtekeningen te fotograferen. In het echt vloeien de kleuren in elkaar over.)
* Necklace, made by weaving polyester trellis yarn over elastic.
* Ketting, gemaakt door polyester lintgaren over elastiek te weven.
the "unite separate divisions under one brand" challenge.
Challenge
Central Sports is one of the UK’s largest training providers to the active leisure sector with three sub-divisions Central Sports, Central Skills and Central Fitness, each with a different offer and serving diverse audiences. ICG were tasked with creating a distinctive yet cohesive brand system that would work in harmony with a series of publications and marketing materials.
Discuss
ICG met with representatives from the different divisions to review and assess the ‘yearly cycle’ of materials that were required. Face to face meetings with the client also helped us to drill down and understand the profiles of the company’s target audiences.
Solution
Our design team produced a detailed strategic plan and production schedule for all publications to be produced over a 12-month period and key action points for each division. Our creative approach was to use consistent typography and imagery styles, tied with a strong colour palette for each division.
Result
A strong brand identity was launched which had synergy across the divisions and was adaptable enough for multi-purpose use from marketing materials, signage, gym membership recruitment campaigns, student workbooks to Ofsted inspection documents.
Visit Central Sports' website: www.centralsports.org