Pat Walsche on World-wide Privacy Recommendations (MomoBXL)

Pat Walsche, GSMA's Director of Privacy, talk at Mobile Mondays Brussels on world-wide privacy recommendations. Major take-aways: privacy done right & building trust is a business opportunity.

 

* Privacy is a place to be alone, without fear of observation.

* Users do care: 92% is concerned about their personal data, 81% is doing efforts to safeguard their data, and 76% is selected whom they share data with.

* There's a patchwork of data laws, and (luckily) many local privacy guidelines initiatives are started, however, there is hardly any coordination world-wide.

* The cookie laws have actually undermined privacy, as they got people used to saying "Yes", regardless if the degree of 'invasiveness' of data being collected

* There's also definitely issues on OS level.

* Privacy (done right) is a huge business opportunity.

* All stakeholders in the mobile ecosystem have the responsibility to help build trust. Stop scaring customers away.

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Uploaded on November 5, 2013
Taken on November 5, 2013