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Logo Application on Uniform

In the Branding 1 course, students are challenged with positioning a new or re-branded product in a crowded marketplace. Through research and analysis, each student develops a strategy and concept, the logo and all of the assets for various applications of their brand.

 

With his project 'Skewers', JL Lum developed the concept and brand for a modern and hip approach to "street meat".

 

Learn more about VFS's one-year Digital Design program at www.vfs.com/digitaldesign.

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Uploaded on February 10, 2011
Taken on February 10, 2011