VFS Digital Design
In-store Design
For his graduate project, Antonio Alarcon Roman developed the concept of a Mexican food brand called, Pizca (or "pinch" in Spanish). The brand concept is traditional recipes cooked with love but presented with a modern aesthetic.
Antonio's project spans a myriad of communication and interactive design mediums — branding, packaging, online, in-store design and a comprehensive multi-channel advertising campaign. He even cooked, styled and photographed all of the food!
Just recently, Antonio made Design Edge Canada‘s list of notable designers under the age of 35!
Learn more about VFS's one-year Digital Design program at www.vfs.com/digitaldesign.
In-store Design
For his graduate project, Antonio Alarcon Roman developed the concept of a Mexican food brand called, Pizca (or "pinch" in Spanish). The brand concept is traditional recipes cooked with love but presented with a modern aesthetic.
Antonio's project spans a myriad of communication and interactive design mediums — branding, packaging, online, in-store design and a comprehensive multi-channel advertising campaign. He even cooked, styled and photographed all of the food!
Just recently, Antonio made Design Edge Canada‘s list of notable designers under the age of 35!
Learn more about VFS's one-year Digital Design program at www.vfs.com/digitaldesign.