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What is a Trifold Brochure Design?
A trifold brochure is a popular and versatile print marketing tool that folds into three panels, creating six sections (three on the front and three on the back) to organize content effectively. It’s called “trifold” because it’s folded twice in equal parts, usually in a letter-fold (like a business letter).
Purpose & Benefits
Trifold brochures are widely used by businesses, organizations, and institutions to:
Promote products or services
Introduce a company or brand
Share event information
Provide contact and location details
Their compact, pocket-friendly size makes them perfect for handouts, mailings, or display racks.
Key Elements of a Trifold Brochure Design
Cover Panel – Grabs attention with a bold headline and attractive visuals.
Inside Panels – Delivers the main message, services, or offerings in a structured and readable flow.
Back Panel – Often includes a call-to-action (CTA), contact details, social media, and map/location if needed.
Design Tips for Trifold Brochures
Use clear sectioning and hierarchy
Maintain brand consistency (colors, fonts, logo)
Include high-quality images and icons
Keep text concise and easy to scan
Ensure proper bleed and fold lines for printing
Standard Size
Most trifold brochures are printed on 8.5" x 11" (US Letter) paper, but A4 and custom sizes are also common depending on regional standards and brand preferences.
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5. You’re in control - E-learning gives you full control over the delivery method and presentation skills required for effective communication.
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