springbox
Dell U Swag Ball
To drive interest in Dell’s student discount programs, we built an old-school “skee ball” style study break game. Daily prizes included gaming systems, laptops and entire seasons of fave television series on DVD. Word spread as Facebook Connect allowed users to post their player status and latest scores to their friends. The game ended up eating a lot of study time: The site grabbed over 368,000 entries and 52,000 page views with an average time spent of 9:11 per visit.
Dell U Swag Ball
To drive interest in Dell’s student discount programs, we built an old-school “skee ball” style study break game. Daily prizes included gaming systems, laptops and entire seasons of fave television series on DVD. Word spread as Facebook Connect allowed users to post their player status and latest scores to their friends. The game ended up eating a lot of study time: The site grabbed over 368,000 entries and 52,000 page views with an average time spent of 9:11 per visit.