design_consciousness

Come upon an emerging design, and against certain lights, an industrial high noon, the silhouette of invention stretches itself out, turns darker, heavier, it begins throwing off its own long shadows – smokestacks, carbon, the metallic haze of industry and plastic.

 

But then there’s the design that wandered off, the one that turns its face to the sun and makes itself translucent in the light, that takes on the shapes and colors of the world outside it, that remembers its foundations will rest on the earth.

 

From GoreDesign

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