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1970 Best Western travel guide and atlas, back

Back cover includes maps with dots of all Best Western motels in the U.S. and Canada along with information about B/W's new toll-free reservation hotline 1-800-228-9450. Toll-free reservations were a new innovation to most lodging chains in 1970 that included Holiday Inn's Holidex system, Quality Inn's "Qualimax" and Ramada's Inn-Stant reservations networks in which each of the chains hooked up their hotels with a central system teletype or computer.

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Uploaded on November 2, 2008
Taken on November 2, 2008