20101008 asses-equal
ALL ASSES WERE NOT CREATED EQUAL
Okay, but their last ad campaign said, "EVERYBODY'S WORK IS EQUALLY IMPORTANT." So what happens if I'm working on my ass? It's a conundrum!
Note that skinniness means being a tomboy, the bottom end of a continuum that moves through "demi curves" to hotness-redefining "bold curves." (Judging from other ads, though, this "democracy of jeans," by the way, pretty much expects women of all shapes and sizes to wear high heels.)
Levi's is apparently still working on their wording: in previous decades, they tried to market Baby Boomer jeans with "a skosh more room in the behind," which did not go over well.
20101008 asses-equal
ALL ASSES WERE NOT CREATED EQUAL
Okay, but their last ad campaign said, "EVERYBODY'S WORK IS EQUALLY IMPORTANT." So what happens if I'm working on my ass? It's a conundrum!
Note that skinniness means being a tomboy, the bottom end of a continuum that moves through "demi curves" to hotness-redefining "bold curves." (Judging from other ads, though, this "democracy of jeans," by the way, pretty much expects women of all shapes and sizes to wear high heels.)
Levi's is apparently still working on their wording: in previous decades, they tried to market Baby Boomer jeans with "a skosh more room in the behind," which did not go over well.