In Japan, Forming a Joint Venture Can Create a Fast-Track to Success
Japan represents one of the most lucrative industrial B2B markets for US- and European-based multinationals with the long-term means to open an office — meaning: to invest the time needed to create a legal entity, employ local talent, conduct market surveys, gain brand recognition and build relationships — all without necessarily achieving meaningful sales for up to several years. But not every business can wait indefinitely to turn a profit. Fortunately, those manufacturers seeking an expedited way to enter the Japanese market can do so by forming a joint venture (JV) with an established player who’s already on the scene. In today’s Japan, stories abound of mutually committed companies — partners who share risk through a JV, rather than operate alone — that are achieving notable success.
www.linkedin.com/pulse/japan-forming-joint-venture-can-cr...
In Japan, Forming a Joint Venture Can Create a Fast-Track to Success
Japan represents one of the most lucrative industrial B2B markets for US- and European-based multinationals with the long-term means to open an office — meaning: to invest the time needed to create a legal entity, employ local talent, conduct market surveys, gain brand recognition and build relationships — all without necessarily achieving meaningful sales for up to several years. But not every business can wait indefinitely to turn a profit. Fortunately, those manufacturers seeking an expedited way to enter the Japanese market can do so by forming a joint venture (JV) with an established player who’s already on the scene. In today’s Japan, stories abound of mutually committed companies — partners who share risk through a JV, rather than operate alone — that are achieving notable success.
www.linkedin.com/pulse/japan-forming-joint-venture-can-cr...