Mark Smiciklas
Intersection Digital
The Cost of Social Business
www.intersectionconsulting.comSocial media frustrates organizations because it doesn’t scale in ways they understand – it’s difficult to simply spend your way to a solution. The currency of social business is change – a price some are not willing or able to pay.
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Uploaded on December 29, 2009
Taken on December 28, 2009
The Cost of Social Business
www.intersectionconsulting.comSocial media frustrates organizations because it doesn’t scale in ways they understand – it’s difficult to simply spend your way to a solution. The currency of social business is change – a price some are not willing or able to pay.
13,124
views
7
faves
1
comment
Uploaded on December 29, 2009
Taken on December 28, 2009