Mark Smiciklas
Intersection Digital
Word of Mouth
www.intersectionconsulting.comWord of Mouth (WOM) is enigmatic - fairly straightforward and simple to understand yet elusive and difficult to engage, spread and sustain.
Here is are a few ideas/elements (of many) that make up word of mouth marketing: Viral Capacity; Consumer Empowerment; Positive Interactions and Lead Generation
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Uploaded on April 2, 2009
Taken on April 2, 2009
Word of Mouth
www.intersectionconsulting.comWord of Mouth (WOM) is enigmatic - fairly straightforward and simple to understand yet elusive and difficult to engage, spread and sustain.
Here is are a few ideas/elements (of many) that make up word of mouth marketing: Viral Capacity; Consumer Empowerment; Positive Interactions and Lead Generation
13,846
views
20
faves
0
comments
Uploaded on April 2, 2009
Taken on April 2, 2009