HellothisisJeff Design
Short-Term Mission Trips brochure – full layout
This piece is a Z-fold (like a map), 3-color (877 silver, 8062 silvery rose, and 2965 dark blue), and will be printed on uncoated smooth 100lb cover.
The piece needs to carry the theme (passport, travel) but without looking like it was expensive to produce (we've had some negative feedback lately that it looks like we've been spending too much money to produce printed materials). I love the detail that goes into real passports to make them secure and non-replicable, so I've borrowed similar techniques from the new passport design and incorporated them throughout this piece. The two metallic inks will serve to give it an extra sense of believeability, however, overall it still looks like a 2 or 3-color job (because it is).
There's still some copy that needs edited down (i.e. bottom middle of second spread), but other than that, this is fairly close to being finished. What are your thoughts?
Short-Term Mission Trips brochure – full layout
This piece is a Z-fold (like a map), 3-color (877 silver, 8062 silvery rose, and 2965 dark blue), and will be printed on uncoated smooth 100lb cover.
The piece needs to carry the theme (passport, travel) but without looking like it was expensive to produce (we've had some negative feedback lately that it looks like we've been spending too much money to produce printed materials). I love the detail that goes into real passports to make them secure and non-replicable, so I've borrowed similar techniques from the new passport design and incorporated them throughout this piece. The two metallic inks will serve to give it an extra sense of believeability, however, overall it still looks like a 2 or 3-color job (because it is).
There's still some copy that needs edited down (i.e. bottom middle of second spread), but other than that, this is fairly close to being finished. What are your thoughts?