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Unholy Ladies Undergarments Logo

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Identity for a ladies lingerie and underwear seller of more provocative and risque nature.

 

Think Ann Summers but more 'devilish'.

 

Needed to capture a stylish and elegant naughty and mischievous feel, but not seedy or cheap. Something to hopefully smile about when you see it.

 

The logomark I have thus created has a few meanings. Not all are obvious but they are subtle in nature. The main representation is of the view of in between a ladies thighs, with her legs open up. There is a slight visual link to the 'behind', and also 'breasts'.

 

The top part of the mark, the pubic region, stretches out to form a devil horn/ears look.

 

The main font is MrsEavesSmallCaps with the tag line being Agenda Bold.

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Uploaded on February 19, 2010
Taken on February 19, 2010