futureheadz
MINIFamilyMobileFans3
The MINI Family Mobile intends to surprise the visitors of this year’s “Salone Del Mobile” – the biggest furnishing fair - in Milan. Located at the Zona Tortona, Milans design district, the MINI Mobile shows people a new point of view: Flying cars, lifted off the streets, communicate an impulse for innovative and creative thinking and a new experience.
The term „mobile“ in a visual art sense describes a type of kinetic sculpture in which an ensemble of balanced parts are hung freely in space.
The famous artist Alexander Calder once said: “A mobile is a piece of poetry that is surprising and spinning with the joy of life.”
The project of the MINI Family Mobile was conceived and realized by Future:headz, the idea agency for emotional communication, based in Munich, Germany.
MINIFamilyMobileFans3
The MINI Family Mobile intends to surprise the visitors of this year’s “Salone Del Mobile” – the biggest furnishing fair - in Milan. Located at the Zona Tortona, Milans design district, the MINI Mobile shows people a new point of view: Flying cars, lifted off the streets, communicate an impulse for innovative and creative thinking and a new experience.
The term „mobile“ in a visual art sense describes a type of kinetic sculpture in which an ensemble of balanced parts are hung freely in space.
The famous artist Alexander Calder once said: “A mobile is a piece of poetry that is surprising and spinning with the joy of life.”
The project of the MINI Family Mobile was conceived and realized by Future:headz, the idea agency for emotional communication, based in Munich, Germany.