Fortune Global Tech Forum 2019

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Fortune Global Tech Forum 2019

Friday, November 8th 2019

Guangzhou, China.

10:45 - 11:05

COMING ATTRACTIONS: THE ENTERTAINMENT AND MEDIA INDUSTRY’S DIGITAL

TRANSFORMATION

The global media and entertainment industry is undergoing tectonic shifts. The advent

of streaming services, digital games, social media, mobile APPs and podcasts has

changed the distribution and business models, and both old and new players are now

trying to evolve to meet consumer demands and expectations. We hear from a panel of

entertainment and media executives on how the digital age is changing content

creation, marketing strategies, monetization and IP protection issues.

Peter Lipka, Co-founder and APAC CEO, Improbable

Yang Jun, CFO and SVP, 37 Interactive Entertainment

Zhou Wei, Founder and Managing Partner, China Creation Ventures

Moderator: Derek Zhang, FORTUNE China

Photographed by Shawn Koh/Fortune

Done