Fortune Brainstorm Tech 2018
053
Wednesday, July 18th, 2018
Fortune Brainstorm Tech
9:00 AM
HOW THIS STARTUP PASSED THE SCALE TEST
It wasn’t so long ago that a generation of on-demand startups commanded billion-dollar valuations and bullish growth prospects. Then reality set in. We talk to two business partners who weathered the storm and maintained their focus on sustainable scale.
Speakers:
Alfred Lin, Partner, Sequoia Capital
Tony Xu, CEO, DoorDash
Moderator: Leigh Gallagher, Fortune
Photograph by Michael Faas/Fortune
052
Wednesday, July 18th, 2018
Fortune Brainstorm Tech
8:00 AM
BREAKFAST ROUNDTABLES
MARKETING REIMAGINED: LEVERAGING NEW TOOLS
Never before have there been so many tools—and so much customer data—at the fingertips of today’s top marketers. And yet: How do you model, predict, and improve performance when customer journeys keep changing? You need to work with other corporate functions effectively, know what the platforms of tomorrow can offer, realize when big data is too big and always personalize, personalize, personalize.
Speakers:
Brad Dickerson, CEO, Blue Apron
Dawn Laguens, Chief Brand Officer, Planned Parenthood Federation of America
Monica Long, Senior Vice President, Marketing and Communications, Ripple
Joe Marchese, President, Advertising Revenue, Fox Networks Group
Ross Martin, CEO, Blackbird
David Roman, CMO, Lenovo
Dara Treseder, CMO, Business Innovations and GE Ventures, GE
Moderator:Andrew Nusca, Fortune
Photograph by Fortune Brainstorm Tech
Fortune Brainstorm Tech 2018
053
Wednesday, July 18th, 2018
Fortune Brainstorm Tech
9:00 AM
HOW THIS STARTUP PASSED THE SCALE TEST
It wasn’t so long ago that a generation of on-demand startups commanded billion-dollar valuations and bullish growth prospects. Then reality set in. We talk to two business partners who weathered the storm and maintained their focus on sustainable scale.
Speakers:
Alfred Lin, Partner, Sequoia Capital
Tony Xu, CEO, DoorDash
Moderator: Leigh Gallagher, Fortune
Photograph by Michael Faas/Fortune
052
Wednesday, July 18th, 2018
Fortune Brainstorm Tech
8:00 AM
BREAKFAST ROUNDTABLES
MARKETING REIMAGINED: LEVERAGING NEW TOOLS
Never before have there been so many tools—and so much customer data—at the fingertips of today’s top marketers. And yet: How do you model, predict, and improve performance when customer journeys keep changing? You need to work with other corporate functions effectively, know what the platforms of tomorrow can offer, realize when big data is too big and always personalize, personalize, personalize.
Speakers:
Brad Dickerson, CEO, Blue Apron
Dawn Laguens, Chief Brand Officer, Planned Parenthood Federation of America
Monica Long, Senior Vice President, Marketing and Communications, Ripple
Joe Marchese, President, Advertising Revenue, Fox Networks Group
Ross Martin, CEO, Blackbird
David Roman, CMO, Lenovo
Dara Treseder, CMO, Business Innovations and GE Ventures, GE
Moderator:Andrew Nusca, Fortune
Photograph by Fortune Brainstorm Tech