Fluid Design
Nickelodeon Titles for THQ (Concept Work)
Please note that this is an example of concept work and has not been run...yet.
Nickelodeon: ‘Five a Day’ Games Series for THQ.
As the publisher for the Nickelodeon kids titles, THQ Play approached Fluid to create a brand identity concept that would provide a fun and quirky marketing tool to link all communications into one integrated look. Nickelodeon is a brand that understands kids and is controlled by kids. It’s about Entertainment, Humour, Slime and giggles and these key messages should be incorporated in to the work.
The brand identity concepts are to be rolled out across all key media including: TV, Print, Web, instore and Packaging
Nickelodeon is a brand that prides itself for seeing the worlds through the eyes of kids, therefore Fluid did just when conceiving the creative.
Letting imagination take the controls, Fluid envisioned a vibrant fantasy world filled with penguins, balloons and star dusted bubbles. At the centre of the concept a 3D modeled magical games factory gobbles up a special recipe of five lotions and potions which it mixes up and chugs out to create the ‘5 a day’ games titles.
Designed to appeal to younger children, colours are kept bright and bold and fonts are curved and bouncy creating an environment of fun and silliness.
A range of concepts were produced with all the imagery being created from scratch for more information on this brief please go to www.fluidesign.co.uk/#/project/?projid=147
Nickelodeon Titles for THQ (Concept Work)
Please note that this is an example of concept work and has not been run...yet.
Nickelodeon: ‘Five a Day’ Games Series for THQ.
As the publisher for the Nickelodeon kids titles, THQ Play approached Fluid to create a brand identity concept that would provide a fun and quirky marketing tool to link all communications into one integrated look. Nickelodeon is a brand that understands kids and is controlled by kids. It’s about Entertainment, Humour, Slime and giggles and these key messages should be incorporated in to the work.
The brand identity concepts are to be rolled out across all key media including: TV, Print, Web, instore and Packaging
Nickelodeon is a brand that prides itself for seeing the worlds through the eyes of kids, therefore Fluid did just when conceiving the creative.
Letting imagination take the controls, Fluid envisioned a vibrant fantasy world filled with penguins, balloons and star dusted bubbles. At the centre of the concept a 3D modeled magical games factory gobbles up a special recipe of five lotions and potions which it mixes up and chugs out to create the ‘5 a day’ games titles.
Designed to appeal to younger children, colours are kept bright and bold and fonts are curved and bouncy creating an environment of fun and silliness.
A range of concepts were produced with all the imagery being created from scratch for more information on this brief please go to www.fluidesign.co.uk/#/project/?projid=147