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Theo @ Thorsten van Elten: Typetables by Proud Creatives

Isn’t multiplication fun!!

 

This self commissioned piece became quite a challenge for the studio. The brief was to create an aesthetically pleasing and useful multiplication table for children, but one which would look great up on their parents’ wall. With so much information to impart, it had primarily to work for it’s intended purpose – as an aid to study. Unnecessary design fripperies were out. The result gave free reign to the studio’s ‘type’ nerds; hopefully contributing to the numerical literacy of a new generation (and creating a few more ‘type’ obsessives) in the process.

 

Process: Litho

Paper: 115 gsm McNoughton Colorit

 

Made in United Kingdom

 

42 × 59.4 cm

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Uploaded on July 13, 2011
Taken on July 13, 2011