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Swayed by the soaps - radio listening groups support health workers and help women make better choices

Pramila and Banita, two community health workers at the nursery centre - or 'Anganwadi' - join pregnant and young mums to listen to the weekly radio soap opera, 'Kantha Kahe Kahani'.

 

The soap is just one part of a UK aid supported campaign to help women make their own choices, and reaches over 3/4 million people in Odisha each week.

 

This week the radio soap is about not getting married too young.

 

Radio listening groups make sure that both workers and visitors to the 'Anganwadi' can get the latest advice and health messages from the government, even when they live far from a city.

 

Background

 

Britain is working with the Government of Odisha, one of India's poorest states, and UNICEF to save the lives of thousands of mums and babies.

 

Find out more at www.dfid.gov.uk/changinglives

 

Picture: Pippa Ranger/Department for International Development

 

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This image is posted under a Creative Commons - Attribution Licence, in accordance with the Open Government Licence. You are free to embed, download or otherwise re-use it, as long as you credit the source as 'Pippa Ranger/Department for International Development'.

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Uploaded on February 29, 2012
Taken on December 14, 2011