Design With Chon
One-Folded, Wedding Invite Card – Front/Back
Before I even began designing the invitation set, I started with a moodboard as usual to make sure the client is on board with the design direction. This wedding is in November, she had fall-like colors, but she didn't want an Autumn, leaf theme. She wanted to embrace certain rustic elements, but rather communicate elegance, sophistication and have it be warm + inviting for her guests. And my design solution to her visual concerns was "An Enchanted November" wedding theme.
For the invitation, the key defining element that will be branded across all wedding components is the "H" monogram which stands for the groom's last name. To make it as unique as possible for Stephanie + Justin, I deconstructed the letter "H" by replacing the connecting bar with a graphic branch. I created depth and interest by playing with rich, deep gradients composed of the mocha + cranberry hues. The 11.11.11 date is written in a classy, but in a not-so-stuffy script typeface below the monogram in the invitation set.
The main invite is a one-folded card with a loose, self mailer RSVP card. For the typography, I wanted it to be soft + bold, and have it flow + move by using different opacity levels. Also, I broke it up by having the information across two pages.
Printing Specs: One-folded Card + Response Card were 4C/4C, Digital on Citi Paper USA, Autumn Hay, 98C weight paper. Adhesive label was also 4-Color, Digital, but printed on standard adhesive paper that wasn't iridescent for cost efficiency.
No printing on the chocolate A7 envelope as per the original design; client opted for addressed labels where she could get custom calligraphy done in chocolate ink. Also, I provided the client with the "H" monogram art file so she could get custom matching stamps.
To see more custom design projects by DWC, visit www.designwithchon.com
To join the conversation + hear live chatter, follow DWC on...
Twitter: @DesignWithChon
Like on Facebook! www.facebook.com/DesignWithChon
.............................
Design With Chon (DWC), a boutique design studio with defined niches in (1) visual communication, (2) event design and (3) interiors. Each of these industries are huge in themselves, but DWC has an understanding that bridges them together — color, balance, texture, order and a good eye for design. DWC’s goal is to achieve good design in all its various forms, whether it’s from the branding of your business to saying “I do” to transforming a dwelling in your home. Let me, “Chon,” be your go-to person for good design, color, great photography and art. A balanced environment makes you feel good, and I am here to inspire your surroundings.
If you’re interested in sharing an idea or a project, drop me a line at designwithchon[at]gmail.com to start the conversation.
©2011 Design With Chon, LLC. All Rights Reserved.
One-Folded, Wedding Invite Card – Front/Back
Before I even began designing the invitation set, I started with a moodboard as usual to make sure the client is on board with the design direction. This wedding is in November, she had fall-like colors, but she didn't want an Autumn, leaf theme. She wanted to embrace certain rustic elements, but rather communicate elegance, sophistication and have it be warm + inviting for her guests. And my design solution to her visual concerns was "An Enchanted November" wedding theme.
For the invitation, the key defining element that will be branded across all wedding components is the "H" monogram which stands for the groom's last name. To make it as unique as possible for Stephanie + Justin, I deconstructed the letter "H" by replacing the connecting bar with a graphic branch. I created depth and interest by playing with rich, deep gradients composed of the mocha + cranberry hues. The 11.11.11 date is written in a classy, but in a not-so-stuffy script typeface below the monogram in the invitation set.
The main invite is a one-folded card with a loose, self mailer RSVP card. For the typography, I wanted it to be soft + bold, and have it flow + move by using different opacity levels. Also, I broke it up by having the information across two pages.
Printing Specs: One-folded Card + Response Card were 4C/4C, Digital on Citi Paper USA, Autumn Hay, 98C weight paper. Adhesive label was also 4-Color, Digital, but printed on standard adhesive paper that wasn't iridescent for cost efficiency.
No printing on the chocolate A7 envelope as per the original design; client opted for addressed labels where she could get custom calligraphy done in chocolate ink. Also, I provided the client with the "H" monogram art file so she could get custom matching stamps.
To see more custom design projects by DWC, visit www.designwithchon.com
To join the conversation + hear live chatter, follow DWC on...
Twitter: @DesignWithChon
Like on Facebook! www.facebook.com/DesignWithChon
.............................
Design With Chon (DWC), a boutique design studio with defined niches in (1) visual communication, (2) event design and (3) interiors. Each of these industries are huge in themselves, but DWC has an understanding that bridges them together — color, balance, texture, order and a good eye for design. DWC’s goal is to achieve good design in all its various forms, whether it’s from the branding of your business to saying “I do” to transforming a dwelling in your home. Let me, “Chon,” be your go-to person for good design, color, great photography and art. A balanced environment makes you feel good, and I am here to inspire your surroundings.
If you’re interested in sharing an idea or a project, drop me a line at designwithchon[at]gmail.com to start the conversation.
©2011 Design With Chon, LLC. All Rights Reserved.