Sound of Honda
Photo showing Sound of Honda by Nadya Kirillova (Dentsu) /RU, Daito Manabe (Rhizomatiks), Yu Orai (Dentsu), Taeji Sawai (Qosmo), Kosai
Sekine, Kaoru Sugano (Dentsu), Sotaro Yasumochi (Dentsu), Kyoko Yonezawa (Dentsu) /JP.
Sound of Honda used 24-year-old Formula One data to bring an Ayrton Senna race back to life in sounds and
images. Installing speakers and LED lights along the 5.807-meter Suzuka circuit in Japan made it possible to
pair the reproduced engine sounds with motion data from the race.
Credit: Florian Voggeneder
Sound of Honda
Photo showing Sound of Honda by Nadya Kirillova (Dentsu) /RU, Daito Manabe (Rhizomatiks), Yu Orai (Dentsu), Taeji Sawai (Qosmo), Kosai
Sekine, Kaoru Sugano (Dentsu), Sotaro Yasumochi (Dentsu), Kyoko Yonezawa (Dentsu) /JP.
Sound of Honda used 24-year-old Formula One data to bring an Ayrton Senna race back to life in sounds and
images. Installing speakers and LED lights along the 5.807-meter Suzuka circuit in Japan made it possible to
pair the reproduced engine sounds with motion data from the race.
Credit: Florian Voggeneder