Analectic.org
The Likely Impact of Social Media on Buying Behavior
Chadwick Martin Bailey research states that the likelihood for individuals to buy / recommend increases after they follow of a brand. The fact that almost 50 percent Facebook fans of a brand already are customers further boosts this proposition. That’s because, positive experience from direct brand interaction will undoubtedly ensure repeat purchases and recommendations. More details at www.analectic.org/brand-engagement-on-social-media-%E2%80...
The Likely Impact of Social Media on Buying Behavior
Chadwick Martin Bailey research states that the likelihood for individuals to buy / recommend increases after they follow of a brand. The fact that almost 50 percent Facebook fans of a brand already are customers further boosts this proposition. That’s because, positive experience from direct brand interaction will undoubtedly ensure repeat purchases and recommendations. More details at www.analectic.org/brand-engagement-on-social-media-%E2%80...