How to Make a Professional Website - PowerPoint Slide #08

How to Make a Professional Website

Here are the resources I use: www.sidewages.com/resources/

 

Why Go Pro?

- needed to succeed in online commerce

- garner trust in the market-space

- become the authority for your topic

- more people = help more = more resources

 

What I Don't Mean By Pro

- super-duper programming gurus not needed

- look good, but not super-awesome

- avoid the 1997 animated GIF website

 

Clarity of Content

- tell visitors what it's about

- avoid all instances of confusion

- text & images need to be relevant

 

The First Thing They See

- the logo should make sense

- the headline should tell the story

- consider a subheadline for details

 

Be Careful with Your Text

- be concise

- be clear and summarize

- use headings

- use bulleted lists

 

Navigation is Key

- allow your visitors to move around

- easy = happy; complex = gone

- multiple specific pages

- not just one big page

- a sitemap is a must

- links have to work

 

Templates Are Awesome

- ready-made templates can save time

- there are plenty freebies available

- there as some really nice paid-ones, too

- structure is usually tried & true

 

Go Forth and Be Professional

- aim for professional

- know that bootstrapped is still okay

- I suggest Wordpress

- free themes to get started

- you can't break anything

 

Here are the resources I use: www.sidewages.com/resources/

Done