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Multiplication Time. Common Red Soldiers, Rhagonycha fulva, on Heracleum sphondylium, Hogweed, Océ-weerd, Meuse Corridor, Venlo, The Netherlands

Here's some quadruple dating I saw the other day as I was walking in the Océ-weerd of the Meuse Corridor at Venlo. These are Common Red Soldier Beetles, Rhagonycha fulva (see my www.flickr.com/photos/87453322@N00/14623986173/in/photost...). They're multiplying on Hogweed, Heracleum sphondylium.

Rhagonychas's Orange Color is quite appropriate to the Océ-weerd. Today Océ - A Canon Company, the firm was originally established at Venlo by a pharmacist and chemist Lodewijk van der Grinten (1831-1895), a native of that town. In the 1870s he developed a coloring (orange) to make margarine look like 'real' butter. People had been reluctant to buy 'pale' margarine. Van der Grinten's process made him a powerful manufacturer especially because the huge Unilever firm until 1972 used only Océ's coloring in their products.

The family retained and expanded its interests in color. In 1917 a grandson developed a coating that enhanced the quality of blue-print paper. The rest is history, and the company became a main firm for printing and copying supplies, especially good in colors.

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Uploaded on July 13, 2014
Taken on July 12, 2014