gtcreate Limited
Friendship Works Illustrated Alphabet
One of the difficulties faced by children's charity Friendship Works was promoting its activities without using photographs of children. The charity required a visual style and means of communication that could be associated with the charity and used across outward-facing collateral, both online and in print.
gtcreate designed a series of illustrations based around the letters of the alphabet, and created using a distinctive hand-drawn style. The illustrations, which depict a range of childhood scenes, are light-hearted in tone while remaining sensitive to the nature of the charity’s work, focusing on the central concept that all children have the right to an untroubled childhood.
Friendship Works Illustrated Alphabet
One of the difficulties faced by children's charity Friendship Works was promoting its activities without using photographs of children. The charity required a visual style and means of communication that could be associated with the charity and used across outward-facing collateral, both online and in print.
gtcreate designed a series of illustrations based around the letters of the alphabet, and created using a distinctive hand-drawn style. The illustrations, which depict a range of childhood scenes, are light-hearted in tone while remaining sensitive to the nature of the charity’s work, focusing on the central concept that all children have the right to an untroubled childhood.