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Social Media Measurement Compass

The Social Media Measurement Compass describes six use cases for social media value. Each represents insights, metrics and associated actions you can take based on what you learn. For more on the compass, see "A Framework for Social Analytics" at www.slideshare.net/setlinger/altimeter-social-analytics08...

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Uploaded on August 10, 2011
Taken on August 10, 2011