consultingchris
Tue 20th Dec
Pret A Manger will certainly feature in our Unordinary Thinking series. In fact you could write a book on their different approach to running a business. But at Holborn, this caught my attention. Rather than advertising jobs, they ask if I feel unfulfilled and am looking for a change, then I might consider Pret. It speaks to me, not at me. Great copywriting turns a recruitment ad into quality branding.
Tue 20th Dec
Pret A Manger will certainly feature in our Unordinary Thinking series. In fact you could write a book on their different approach to running a business. But at Holborn, this caught my attention. Rather than advertising jobs, they ask if I feel unfulfilled and am looking for a change, then I might consider Pret. It speaks to me, not at me. Great copywriting turns a recruitment ad into quality branding.