consultingchris
Sat 30th Jul
I was logging on to check out the weather in the morning, before everyone was up. Next I would be getting ready for the day and cleaning my teeth, when this popped up. I think it was the timing and the fact that being my first ad of the day, it was clean and simple, and as someone who likes it when his dentist says, "you've got strong clean teeth", it struck a chord with my emotional sense of 'being accepted'.
Sat 30th Jul
I was logging on to check out the weather in the morning, before everyone was up. Next I would be getting ready for the day and cleaning my teeth, when this popped up. I think it was the timing and the fact that being my first ad of the day, it was clean and simple, and as someone who likes it when his dentist says, "you've got strong clean teeth", it struck a chord with my emotional sense of 'being accepted'.