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Mobius works with every cell phone on the planet

“The Mobius image recognition engine is trained to recognize Pennington Ultimate Grass Seed’s branded product packaging,” said Mobius CEO Aram Kovach. “There is no need to scan meaningless codes or other abstractions. Customers simply snap a picture of the bag and send it, and Mobius immediately returns custom mobile content that helps them get the best results from that particular product. This mobile-based interaction allows opportunities for Central Garden & Pet to continue the consumer relationship with product use reminders, updates and special offers.”

 

 

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Uploaded on March 4, 2011
Taken on February 8, 2011