“Boys’ Life,” Vol. 49, No. 2 (February, 1959). Cover art by Norman Rockwell.
“. . . a typical Boy Scout sets his sights on an active future symbolized by the merit badges in the background. Our cover artist is the renowned Norman Rockwell. Each year his scout painting is published on a calendar issued by Brown & Bigelow, who tell us it outsells any other calendar in the world. The 'Handbook for Boys' in the scout’s hand is a best seller among books, ranking second only to the Holy Bible.” [Quoting the publisher of Boys’ Life]
First hired by the Boy Scouts of America to create a series of pen and ink drawings for “The Boy Scout’s Hike Book,” Norman Rockwell was appointed art editor of “Boys’ Life” magazine at the age of nineteen. In 1916, at the age of twenty-two, Rockwell began his tenure at “The Saturday Evening Post,” and although he resigned his salaried position at “Boys’ Life” to pursue new opportunities, he continued to include images of Scouts on Post covers and in the monthly magazine of the American Red Cross. A few years later, in 1925, Rockwell resumed work with the Boy Scouts of America, creating the first of fifty-one annual illustrations for Brown and Bigelow’s highly successful Boy Scout calendar.
[Source: Norman Rockwell Museum at www.nrm.org/2018/04/norman-rockwell-boy-scouts-america/]
“Boys’ Life,” Vol. 49, No. 2 (February, 1959). Cover art by Norman Rockwell.
“. . . a typical Boy Scout sets his sights on an active future symbolized by the merit badges in the background. Our cover artist is the renowned Norman Rockwell. Each year his scout painting is published on a calendar issued by Brown & Bigelow, who tell us it outsells any other calendar in the world. The 'Handbook for Boys' in the scout’s hand is a best seller among books, ranking second only to the Holy Bible.” [Quoting the publisher of Boys’ Life]
First hired by the Boy Scouts of America to create a series of pen and ink drawings for “The Boy Scout’s Hike Book,” Norman Rockwell was appointed art editor of “Boys’ Life” magazine at the age of nineteen. In 1916, at the age of twenty-two, Rockwell began his tenure at “The Saturday Evening Post,” and although he resigned his salaried position at “Boys’ Life” to pursue new opportunities, he continued to include images of Scouts on Post covers and in the monthly magazine of the American Red Cross. A few years later, in 1925, Rockwell resumed work with the Boy Scouts of America, creating the first of fifty-one annual illustrations for Brown and Bigelow’s highly successful Boy Scout calendar.
[Source: Norman Rockwell Museum at www.nrm.org/2018/04/norman-rockwell-boy-scouts-america/]