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JEREMY WINE Co. FLAGSHIP LABEL

JEREMY WINE Co. - JEREMY LABEL

 

After working in the wine industry for over 15 years in every conceivable facet ( hence the tagline "forty thousand hours in each bottle" ) Jeremy launched his own Wine Brand & Tasting Room located in downtown Lodi - jeremywineco.com

 

The unique full wrap dieline forms the phonetic " J " for Jeremy ( why phonetic? "because we want to stimulate all your senses when experiencing these wines" ), which also reads as a lowercase " f " alluding to the tagline "forty thousand hours in each bottle" when the wine is poured ( invert the bottle ). This duality is reinforced in the brand logotype, and further pushed in the package details & nuances ( blind embossed typographic texture balanced with a hand applied vintage metal tag; contemporary minimalism meets old world tradition ). This duality is a key symbolic element as it personifies both Jeremy's personality and approach to winemaking.

 

- Designed by 6 west design

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Uploaded on November 5, 2010
Taken on November 4, 2010