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33506 - LK08 FKY: Humberstone Gate (West), Leicester, 17/09/2014

First Leicester's 33506 carries external adverts for Prost Aid, a charity which aims to raise awareness of prostate cancer. Better than buses carrying ads for some nonsensical, flash in the pan, American comedy film. As a consequence of the adverts, First have allowed the bus to go out and visit various locations and be used as a base for people with concerns to talk about the condition. It's a good thing to see and shows an almost human side to a large organization which, at times, I often think struggles to effectively communicate with people. Bizarre as the bus industry is pretty much totally people based.

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Uploaded on September 21, 2014
Taken on September 17, 2014